SAN
FRANCISCO, July 16, 2024 /PRNewswire/ -- Botrista,
the company behind data-driven, automated beverage platform, has
successfully closed Series C funding round, bringing its total
capital raised to $120 million since
inception. This substantial investment underscores Botrista's
growing market presence and indicates a significant shift in the
restaurant industry's approach to cold beverage menus, reflecting
the increasing global demand for quality and innovative flavor
profiles.
Since its establishment in 2017, Botrista has rapidly developed
into a recognized industry player, working with partners in 37
states. The company's advanced platform enables restaurants to
effortlessly serve an extensive range of high-margin, on-trend cold
beverages - from boba drinks and refreshers to smoothies, shakes,
cold brew coffees, lemonades, cocktails, and energy drinks - all
from a single, efficient machine.
This innovative solution has attracted the attention of major
players in the food service industry and secured significant
investment from global leaders, including the Series C round's lead
investor. Jollibee Foods Corporation (JFC). JFC, a global
restaurant company with 18 brands in 33 countries, the second
fastest-growing restaurant brand in the world.
Sean Hsu, CEO of Botrista and
ex-Tesla automation engineer, expressed his passion for the
partnership with JFC: "JFC's support validates the vision for a
more exciting beverage menu," Hsu said. "This new funding will fuel
our hyper-expansion into new markets and help more of our partners
elevate their drink menu without increasing labor or
complexity."
JFC, a key player in the food service industry with 18
recognizable brands such as Smashburger, Jollibee and The Coffee
Bean & Tea Leaf, believes
strongly in Botrista's potential to transform the restaurant
landscape. "Botrista is a game changer for the beverage industry",
Dr. Tony Tan Caktiong, JFC Chairman said. "We're investing in a
company that enables food service operators to deliver a
world-class customer experience and provides substantial runway for
sustained profitable growth."
Botrista will invest the capital to meet surging demand. The
company will invest further in AI technology to continue to create
data-driven beverage menus for brand partners. In addition, it will
allocate resources to R&D to broaden its beverage offerings and
continue to seek out global suppliers of the best quality
ingredients possible.
Jason Valentine, Chief Strategy
Officer for Botrista, highlighted the company's market reach: "We
currently serve partners across 37 states, including national
restaurant chains, independent restaurants, college campuses, movie
theaters, theme parks, and other alternative venues," Valentine
said. "The timing of this fundraising perfectly aligns with the
high demand from new partners and significant interest from growing
restaurant brands on a global scale."
For restaurant executives looking to stay ahead of beverage
trends and boost profits, Botrista's solution offers a compelling
opportunity. With its innovative technology and strong financial
backing, Botrista is well-positioned to continue shaping the cold
beverage landscape in food service, offering a clear vision of the
future of drink service.
As Botrista strengthens its confident market position, the
company remains focused on driving innovation, enhancing
operational efficiency, and delivering value to its partners across
the food service industry.
About Botrista
At Botrista, our mission is to help
restaurants be more profitable by enabling them to
serve trending beverages without added complexity. Offer your
partners an ever-changing selection of premium, made-to-order
drinks from over 2,000 recipes across 15+ categories — ready
in under 20 seconds at just the touch of a button. From boba
teas and iced coffee creations, to smoothies, refreshing
blended lemonades, seasonal specialties, and more, Botrista is a
full craft beverage platform. By blending innovation with
nature's flavors, we provide our partners with a long-term solution
to keeping up with consumer trends. Expand and upgrade your drink
offerings, boost profits, enhance operational efficiency—and keep
your guests coming back for more. For more information, please
visit Botrista.com.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/botrista-reaches-120-million-in-total-fundraising-enhances-beverage-ai-tools-302198163.html
SOURCE Botrista Inc.