The legendary audio company's innovative and dynamic speakers
are now available at major retailers, including Walmart, Target,
Amazon and online at AltecLansing.com
NEW
YORK, July 16, 2024 /PRNewswire-PRWeb/
-- Altec Lansing, the leading global audio electronics
company, today announces the official launch of its Hydra 2.0
portable speaker lineup with products now hitting store shelves at
major retailers across the U.S.
"The next-gen Hydra 2.0 lineup delivers
life-like audio to listeners of all ages and any lifestyle,
bringing the historic Altec Lansing brand to the forefront of audio
technology," said Ike S. Franco,
Founder and CEO of Infinity Brands, the parent company of Altec
Lansing.
Known for their exceptional sound and unmatched durability,
Altec Lansing's Hydra 2.0 portable speaker lineup delivers
life-like sound to fit people's every need.
Making its debut during CES 2024, the Hydra 2.0 series
"EVERYTHINGPROOF" technology reaches new heights. The new mount it,
clip it, stick it capabilities are versatile for on-the-go music
lovers. Select Hydra 2.0 portable speakers feature a built-in
magnet that allows users to stick them to metal surfaces – perfect
for a golf cart or ATV. The speakers also include a carabiner clip
that can connect to a backpack during hikes, mount-ability for
bikes and a bungee cord option for the back of a truck tailgate at
the big game. These features now pair well with the rugged DNA of
the brand with its continued sand, dust and waterproof ability to
enjoy tunes wherever people want, solidifying the speaker's
position as the ideal choice for everyday use, regardless of
lifestyle.
The Hydra 2.0 series is now hitting store shelves at large
retailers such as Walmart, Target, Sam's Club, Staples and Best
Buy, as well as on Amazon. The lineup will also be rolling out at
other major retailers in the coming weeks.
"The next-gen Hydra 2.0 lineup delivers life-like audio to
listeners of all ages and any lifestyle, bringing the historic
Altec Lansing brand to the forefront of audio technology," said
Ike S. Franco, Founder and CEO of
Infinity Brands, the parent company of Altec Lansing. "For almost a
century Altec Lansing has been a pioneer in the industry, helping
bring iconic events like Woodstock
and the Beatles 'Abbey Road' to life. Our commitment to innovation
remains steadfast, and the release of the Hydra 2.0 technology
shows our drive to deliver a diverse lineup of portable Bluetooth
speakers, headphones, earbuds, party speakers and more."
The Hydra 2.0 series is the next generation of a versatile and
rugged line of speakers designed for ultimate convenience. Like its
predecessors, this lineup is EVERYTHINGPROOF, meaning the speakers
are shockproof as well as resistant to dirt, dust, sand, water and
more. Its ingenuity even allows speakers to float in water and
uniquely offers Qi wireless charging while playing music. Combining
portability and performance, Hydra 2.0 speakers' new features also
include a built-in 6-degree pedestal base for optimal audio
dispersion and Party Sync for pairing over 100 speakers. Boasting a
refreshed look with a new logo, grill/plating and vibrant colors,
this lineup of speakers delivers the best audio quality at an
unmatched market value.
New EVERYTHINGPROOF Hydra 2.0 speakers are all IP67 rated and
include a bike mount and carabineer clip. Added highlighted
features are:
- HydraTrek – with six hours of battery life, this outdoor
adventure speaker is small and lightweight, making it the perfect
choice to clip on a belt for a long hike or stick on the golf cart
for a round with its built-in magnet
- HydraMini 2.0 – this new and improved version of the original
number one selling Bluetooth speaker under $40 is now 30% larger, has double the battery
life of the original and its EVERYTHINGPROOF features are great for
a day on the beach
- Hydra Active – this sports armband speaker contains a built-in
fitness tracker with access to Google Voice and Siri voice
assistant, making it the speaker of choice for runners and outdoor
adventurers
- HydraWave – similar to the HydraMini 2.0, the HydraWave also
has a carabiner clip, and bungee cord to take it along for any
activity
- HydraMotion 2.0 – with its cylindrical design, 16 hours of
battery life and LED lights, this speaker can be mounted to a bike,
ATV, motorcycle or jet ski
- HydraJolt 2.0 – the multicolor LED light mode and Party Sync
that allows pairing more than 100 Hydra speakers together make this
model perfect for the backyard BBQ with synced sound throughout,
and the magnets allow for it to stick it to any metal surface
- HydraBlast 2.0 – featuring the longest playtime of the series
at 24 hours, you can keep the party going for a full day, or use
the USB-C quick charge or Qi wireless charging to go all
weekend
- HydraBoom 2.0 – this model is perfect for music listeners who
want a little more bass in their life – with higher output power, a
tweeter and woofer – and it has Party Sync for adding surround
sound
- HydraShock 2.0 – this speaker combines the best qualities of
the bunch – the added power of the HydraBoom 2.0, the LED lights
and Party Sync comparable to the HydraJolt 2.0 and USB-C quick
charge and Qi wireless charging similar to the HydraBlast 2.0
For more information about Altec Lansing and to purchase Hydra
2.0 speakers, visit: https://www.alteclansing.com/.
For speaker spec sheets and hi-res images, please find the media
kit here.
About Altec Lansing
Since 1927, generations of music enthusiasts have recognized Altec
Lansing as a premier brand that consistently delivers high quality
and rich sound in a host of audio products including; headphones,
earphones, everything-proof speakers, home and car audio, DJ
speakers, turntables, mobile accessories and more. Altec Lansing
provides a seamless combination of beautiful design aesthetics and
terrific sound to exceed every audiophile's expectations. Those who
know audio, know Altec Lansing. http://www.alteclansing.com /
@alteclansingofficial
Media Contact
Matt Greenfield, Altec Lansing,
7733154186, mgreenfield@uproarpr.com,
https://www.alteclansing.com/
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SOURCE Altec Lansing