Canadian Pizza chain bets 30,000 pizzas on
Edmonton ending
the 30-year drought
EDMONTON, AB, June 22,
2024 /CNW/ - Following last night's epic game six
victory, Boston Pizza is preparing to fire up its ovens, promising
30,000 free pizzas if Edmonton
brings home the win Monday night. To mark the end of the country's
30-year drought, Boston Pizza will make it rain pizzas in Oil
Country and across Canada on
parade day.
"Canadians heard our calls to cheer for Canada and rallied behind us," says
Peter Blackwell, SVP Marketing &
Communications, Boston Pizza International. "While some refused to
toss their allegiances aside, many chose to join the excitement and
cheer on Canada's last standing
team. That calls for a celebration…and lots of pizza."
A Canadian team hasn't won hockey's biggest prize since 1993,
when Montreal took down L.A to win
it all. Earlier this playoff season, Boston Pizza encouraged
Canadians to come together to Team Up for the Win in the hopes of
ending the 30-year drought. Die hard hockey buffs, newly minted Oil
fans, and Edmonton locals should
remain on the lookout for the biggest pizza delivery in history on
parade day. Local fans are also encouraged to make their way down
to Boston Pizza's Ice District location for a free pie - while
supplies last.
About Boston Pizza
Boston Pizza International Inc. ("BPI") is Canada's number one casual dining brand. The
Boston Pizza brand has served communities from coast-to-coast for
60 years since opening its first restaurant in Edmonton, Alberta in 1964. Today Boston Pizza
proudly remains a Canadian company with its hundreds of local
franchise owners operating more dining rooms, sports bars and
patios than any other single brand in the country, along with
take-out and delivery. BPI has been recognized both as a
Franchisees' Choice Designation winner and a Platinum Member of
Canada's 50 Best Managed Companies
for many years.
SOURCE Boston Pizza International Inc.