NEW
YORK, June 17, 2024 /PRNewswire/ -- Niles +
Chaz is launching a vegan, organic, cruelty-free, nut-free, and
veggie- and fruit-packed haircare line for children of mixed
heritage. Featuring four SKUs filled with over 90% naturally
derived ingredients: Tangles Shmangles (Curl Detangler &
Enhancer), What The Frizz! (Styling Gel Cream), Curl
Raiser (Revival Spray), and Scalp Enchanter (Pre-Shampoo
Treatment). Founded by parents, actor Mike Colter and his wife Iva, a former major
Hollywood studio senior executive,
for their multiracial and multicultural children. Named after their
daughters, who are also Co-Founders and active participants in the
brand, Niles + Chaz offers hair care products that celebrate the
beauty of mixed-textured hair and multi-ethnic heritage, promote
children's self-confidence and inclusivity, and strive for endless
recyclability and sustainability.
Inspired by the founders' journey as parents seeking clean and
effective hair care solutions for their children's mixed-texture
hair, Niles + Chaz was created to empower young girls and boys to
embrace their unique curls and be proud of their diverse cultural
heritage. With the slogan, "Hair I Am!" the brand emphasizes
the importance of instilling confidence, independence, and
empowerment in children at a young age. Niles + Chaz developed a
range of hair styling products for kids, and with kids, that
promote self-love and encourage diversity in the beauty industry.
Formulated with excitement and child-like playfulness, Niles +
Chaz's core collection embodies inclusivity and clean beauty,
supporting parents in managing their kids' hair, which may differ
from their own. This four-product toolkit helps parents teach their
children how to care for and love their beautiful waves, curls, and
coils, embrace their authentic selves, and own the world.
Tangles Shmagnles™ ($28) is
a curl detangler made with flaxseed oil, marshmallow extract,
watermelon, banana, and okra. This vitamin-infused formula keeps
hair hydrated, smooth, shiny, and banishes frizz.
Curl Raiser™ ($16) is the
perfect solution to achieving frizz-free and beautiful curls made
with natural plant extracts, vitamins, enriching butter oils, and
strengthening proteins to revive curls with moisture and
curl-popping powers. Made with marshmallow, prickly pear, and acai
to keep curls perfectly styled and strong.
What The Frizz!™ ($20) is a
styling gel cream created to define curls, add shine, and lock in
moisture to protect curls and minimize frizz. Fueled with jojoba
extract, shea butter and marshmallow to hydrate, strengthen and
promote growth.
Scalp Enhancer™ ($16) is a
pre-shampoo treatment that is also great for post-braids, twists,
or locs scalp cleanup. It is crafted with organic plant powers and
vitamins like murumuru, pumpkin, mango, and charcoal. It nurtures
hair for strength and vitality and prevents scalp damage.
Niles + Chaz is available now with prices ranging from
$16 -$28 at www.nilesandchaz.com.
For more information, please contact:
nilesandchaz@michelemariepr.com
About Niles + Chaz:
Niles + Chaz is a kid's hair care brand founded by actor
Mike Colter and wife Iva for
mixed-textured hair providing high-quality and clean hair care
products for children with mixed-textured hair. Striving to empower
young girls and boys by giving them the confidence to embrace their
unique hair and be their best selves. Through innovation,
inclusivity, and sustainability, Niles + Chaz aims to positively
impact the lives of their consumers while promoting diversity in
the beauty industry.
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SOURCE Niles + Chaz