Self-Pour Bar and Tasting Room Experience is
Reshaping the Way Americans Socially Drink; Flourishes as Consumers
Increasingly Prefer Self-Service Options
SEATTLE, May 7, 2024
/PRNewswire/ -- Craft beer fans rejoice; an emerging self-pour tap
concept is making waves as they tap into franchising. With
self-service trends continuing to flourish, two out of three
consumers prefer self-service rather than interacting with staff,
according to Forbes. A revolutionary leader in the bar space,
Tapster, is experiencing this growing trend first-hand with its
self-pour model and easy-going atmosphere that puts guests in the
driver's seat. With interest across the U.S. rising, Tapster
announced today the launch of its franchise opportunity to bring
passionate beer enthusiasts and entrepreneurs a viable and
simplified entrance to bar ownership.
Tapster's journey began with a passion for craft beer and a
vision to reimagine how people experience it. "With Tapster cards
in hand, our guests can be their own bartender and are free to
sample at their own pace from over 40 beverages on tap – there's
virtually no waiting, you're on your time at Tapster," said Tapster
Founder and CEO Roman Maliszewski,
who opened the first Tapster in 2017 in Chicago. "Our franchise opportunity represents
more than a business venture; it's an invitation to join us in
reshaping the future of how we socially drink, one pour at a
time."
Building on Success: Tapster to Open Fifth Tasting
Room
With increased growth in the craft beer and self-service
industries, Tapster is set to open its fifth U.S. tasting room:
- Tapster's newest location opens this May in the West
Main Tower III Building at 193 106th
Ave. NE in Bellevue,
Washington.
- The new self-pour bar is the brand's second location in the
Seattle market, and among 10-plus
tasting rooms, Tapster plans to open or have in development within
the next 3-5 years.
- Tapster first entered the Seattle market in 2021 with its tasting room
in South Lake Union and has since built a solid following with
year-over-year growth and double-digit sales increases.
Launches Franchise Model: Tapster to Tap into Neighborhoods
Nationwide
In addition to Seattle, the
tasting room franchise primarily focuses on building its
current operational markets—including Chicago, Cleveland, and Philadelphia—and beyond to a
presence in most major U.S. cities within the next 10 years.
"Our continued growth is a testament to the strength of the
Tapster business model," Maliszewski added. "Over the past seven
years, we've developed Tapster in very different markets across the
U.S. – all seeing warm welcomes and becoming enveloped within the
fabric of their local communities. Our goal is for our brand to be
as recognizable as Starbucks, cultivating a welcoming environment
for friends, families, and colleagues to hang out at their
leisure."
Tapster is actively seeking hands-on, owner-operator franchisees
who are passionate about their community and will be dedicated to
providing outstanding guest service and upholding the brand's
standards. Previous industry experience is not required.
The Tapster franchise model is designed to streamline
operations, ensuring ease and efficiency for franchisees. Unlike
conventional bar and restaurant establishments burdened with
complex staffing and food service requirements, Tapster's self-pour
technology and proven operational systems minimize the need for
extensive staffing, meanwhile allowing franchisees and their team
members to focus on delivering exceptional guest experiences. The
total investment to open a Tapster franchise is $400,000 - $1,200,000, including a $40,000 franchise fee.
To assist in developing the tasting room franchise opportunity
and managing future growth, Maliszewski teamed with Community
Franchise Group, which specializes in transforming emerging
franchises into national brands. The group has a collective
100-plus years of experience scaling national franchise brands such
as Orange Theory Fitness, Unity Rd., Maui Wowi, Cold Stone
Creamery, Rocky Mountain Chocolate, Kahala
Brands / MTY Food Group portfolio, Play It Again Sports,
Plato's Closet, Once Upon A Child, Retro Fitness, Floyd's 99
Barbershop and Sears Hometown and Outlet Stores.
No Waitstaff, No Waiting: Tapster is Reshaping How Americans
Socially Drink
Tapster is a self-pour tasting room concept that offers a wide
selection of beverages on tap, including craft cocktails, wine,
cider, hard seltzer, kombucha, cold brew coffee, craft soda, and
beer. With taps changing daily, guests pay by the ounce—and go at
their own pace—to explore new flavors and try something different.
The comfortable, neighborhood bar is a go-to weekly choice for
locals to relax with friends, play board games, and enjoy a unique
& interactive drinking experience. The brand also welcomes
guests to Bring Your Own Food (BYOF) and hosts weekly events,
creating opportunities for memorable get-togethers. All this,
coupled with the welcoming and genuinely friendly environment,
fosters a sense of community that keeps patrons coming back for
more.
To learn more about the Tapster franchise opportunity,
visit https://tapsterfranchise.com.
About Tapster:
Tapster is a pioneering force, revolutionizing the social drinking
experience. With its innovative, self-pour technology, unwavering
commitment to quality and focus on delivering a welcoming &
genuine environment, Tapster offers guests a unique and immersive
journey through the world of craft beer that allows them to sample
a wide variety, at their own pace. Founded on the principles of
environment, empowerment, and education, Tapster opened its first
tasting room in 2017 and has four locations across the United States. With a proven business
model focused on simplicity, profitability, and community
engagement, Tapster offers owner-operator franchisees the
opportunity to be part of a dynamic brand that is poised to reshape
the way people experience and enjoy their favorite brews and
cocktails. For more information, visit
https://tapstertastingroom.com/ or https://tapsterfranchise.com.
Contact: Tom Farrell, Franchise
Elevator | (847) 945-1300 Ext. 270 | tfarrell@franchiseelevator.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/tapster-redefines-bar-experience-with-self-pour-model-launches-franchise-opportunity-302138347.html
SOURCE Tapster