UPDATE: Mattel 2Q Profit Soars; Cost Cuts Offset Weak Sales
2009年7月17日 - 10:13PM
Dow Jones News
Mattel Inc. (MAT) on Friday reported an 82% jump in
second-quarter earnings as tight expense controls offset
worse-than-expected sales that reflected consumers' spending cuts
and retailers' efforts to curb their inventories.
Chairman and Chief Executive Robert A. Eckert said the results
met the company's expectations amid the recession and a lack of
toys tied to summer movies and TV shows.
The world's largest toy maker reported a profit of $21.5
million, or 6 cents a share, up from $11.8 million, or 3 cents a
share, a year earlier. Revenue fell more sharply than expected,
dropping 19% to $898.2 million, with currency fluctuations
accounting for five percentage points of the decline.
Analysts polled by Thomson Reuters most recently were looking
for break-even results on revenue of $970 million.
The company doesn't typically provide financial guidance, and
its statement made no comments about its outlook.
"Mattel's focus on mitigating costs is a positive and should
somewhat offset the expected decline in revenues this year,"
Barclays Capital analyst Felicia Hendrix said in a note to clients.
"Investors have been warming up to [Mattel] since its investor day
in mid-June and this positive datapoint could be a potential
catalyst."
Shares closed at $16.19 on Thursday and recently traded up 70
cents, or 4.3%, at $16.19 premarket. Heading into Friday's report,
the stock is up 56% since hitting a nine-year low in March.
In Mattel's namesake brands business, which includes
entertainment-related toys and major brands, sales fell 25% from
last year, when the company benefited from toys tied to Batman,
Kung Fu Panda and High School Musical. That was worse than the 13%
drop Barclays Capital had forecast.
Hasbro Inc. (HAS), which reports results Monday, is producing
toys associated with what's expected to be the best movies for toy
sales this summer, namely Transformers and G.I. Joe.
Mattel is coming off a first-quarter loss and last year's
miserable holiday sales season. In response, Mattel has been
cutting costs and implemented price hikes at the start of 2009.
Gross margin rose to 45.2% from 44.5% amid falling costs. In
addition, Mattel cut marketing costs 23% and other selling and
administrative expenses fell 18.4%.
Mattel in November cut about 3% of its workforce, and it has
been lowering capital spending, reducing the number of items in its
product lineup and boosting direct procurement in other efforts to
cut costs.
The bottom line was also boosted by $6.3 million, or about 2
cents a share, of non-operating income, while the prior year had
non-operating expenses amounting to $6.4 million. Details weren't
disclosed by Mattel in its press release.
Mattel's sales fell 26% internationally, with exchange rates
accounting for 10 percentage points of the decline. Sales dropped
12% in North America.
In other brands, Barbie sales declined 15%, mostly on
international weakness while its Matchbox, Hot Wheels and Tyco R/C
business had a 10% drop. Fisher-Price gross sales fell 13%.
-By Mary Ellen Lloyd and Tess Stynes, Dow Jones Newswires,
704-948-9145; maryellen.lloyd@dowjones.com