Madison Ave. Media, Inc. (OTCBB: KHZM), a global leader in brand intelligence and mobile marketing, today announces a Joint Venture with Commerce Science Corporation, Atlanta, GA (http://www.commercescience.com), a leader in ecommerce solutions for a variety of market channels.

"Robert Helmer, President/CEO, brings a prestigious client list along with best-in-class ecommerce technology that continues our mission to leverage Madison Ave. Media's multi channel distribution capabilities, converting this power into brand equity, products and services revenue," said Stephen Molinari, Chairman, Madison Ave. Media.

Commerce Science proprietary ecommerce SaaS (Software as a Service) platform provides a tailored supply chain infrastructure to power Affinity Groups, Associations, Franchises and Independent Distributor Networks. The Joint Venture revenues are projected to exceed $7M in 2011.

Commerce Science's innovative eStoreXpress application has twice won the Technology Association of Georgia award as one of the "Top Innovative Technology Companies," currently offering over 350,000 products from multiple vendors within a seamless shopping experience. Drop ship packages are branded to identify the specific e-store where the order was originated.

"We're excited to combine our ecommerce solution with Madison Ave. Media's Firefly web builder to empower their affinity groups and network of independent distributors," said Commerce Science CEO, Robert Helmer.

"I've had the pleasure of working with Bob for many years leading to the maturity of this relationship, and his tenacity to build 'nothing but the best' is legendary. This is a great fit with the structure of our firm," states Jim Lindsey, President and Vice Chairman, Madison Ave. Media.

About Madison Ave. Media

As the #1 connector to the Mobile Generation, Madison Ave. Media's innovative technology delivers an integrated matrix of advanced digital communications, business intelligence and proprietary digital media resources to millions of global customers on a daily basis. Madison Ave. Media provides brands, networks and advertising agencies with the understanding and reach to effectively engage today's mobile customer, while delivering highly measurable results. Madison Ave. Media is headquarters in Boca Raton, Florida with offices across North America.

Caution Concerning Forward-Looking Statements

This document includes certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding Madison Ave. Media's ability to improve their services, create new business models and content-owner opportunities, integration plans, the expected timing for the closing of the acquisition and the plans to operate Firefly independently. These statements are based on the current expectations or beliefs of management of Madison Avenue Media, and are subject to uncertainty and changes in circumstances. Actual results may vary materially from those expressed or implied by the statements herein due to (1) changes in economic, business, competitive, technological and/or regulatory factors, (2) failure to receive regulatory approval for the acquisition, (3) failure to compete successfully in this highly competitive and rapidly changing marketplace, (4) failure to retain key employees, (5) other factors affecting the operation of the respective businesses of Madison Ave. Media. More detailed information about these factors may be found in filings by Madison Ave. Media, as applicable, with the Securities and Exchange Commission, including their respective most recent Annual Report on Form 10-K and Quarterly Report on Form 10-Q. Madison Ave. Media is under no obligation to, and expressly disclaims any such obligation to, update or alter their respective forward-looking statements, whether as a result of new information, future events, or otherwise.

Contacts To arrange an interview with Chairman Stephen Molinari, please contact: Dan Lancer 561-549-3112 DanL@MadisonAveMedia.com

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