BELLEVUE, Wash., April 6, 2015 /PRNewswire/ -- Each year
consumers can count on two highly anticipated events to signal the
start of spring – the launch of the latest HTC One®
flagship device and the new baseball season. To celebrate these two
major events, HTC is launching #CanoCrush, which supports six-time
MLB All-Star and Seattle Mariners 2nd baseman Robinson Cano
and his charity, RC22 Foundation.
Widely considered the smartphone of the year for the past two
years, the third generation of the HTC One, the HTC One M9, ups the
ante in the smartphone category with the most personal, intuitive
and powerful smartphone from HTC yet.
As the leading hitter in Seattle in 2014, Robinson Cano is without a doubt a big hitter on
the field – and off as a result of his charitable work. The RC22
Foundation's mission is to positively impact the lives of
underserved children and communities both locally and globally. The
Foundation has established and engaged in various initiatives that
expand opportunities for improved outcomes in the areas of youth
development and community healthcare. This year, the Foundation has
broken ground on its first Montessori school in San Pedro de
Macoris, Dominican Republic, and
will expand its efforts to help the Seattle community.
To support Robinson Cano and the
RC22 Foundation, HTC will donate $1
to RC22 Foundation for each tweet made using hashtag #CanoCrush
during Cano's first 10 home games up to $5,000 per game.*
"I really appreciate the support of HTC and all the fans for
joining me to help others. These efforts make the beginning of
baseball season even more exciting for me and I'm happy to be
partnering with HTC to help raise awareness for my foundation,"
said Robinson Cano.
The #CanoCrush campaign launches on Monday, April 6th with the first home
game of the season. Fans attending the first three home games
Monday, April 6 through Wednesday, April 8 will receive #CanoCrush signs
to help support Robinson Cano and
RC22 Foundation. Individuals can learn more about the campaign and
the donation as well as see an exclusive Robinson Cano video at
www.htc.com/us/CanoCrush.
"HTC is proud to be working with Robinson Cano and his RC22
Foundation. We're proud to be partnering with him in support
of early childhood education, youth development, and health and
wellness. We hope fans will join in supporting Robbie and
Seattle children by tweeting
#CanoCrush during his first 10 home games," said Erin McGee, VP of Marketing for HTC
America.*
About HTC
HTC Corporation aims to bring brilliance to life. As a global
innovator in smart mobile devices and technology, HTC has produced
award-winning products and industry firsts since its inception in
1997, including the critically acclaimed HTC One and HTC Desire
® lines of smartphones. The pursuit of brilliance is at
the heart of everything we do, inspiring best-in-class design and
game-changing mobile experiences for consumers around the world.
HTC is listed on the Taiwan Stock Exchange (TWSE: 2498).
www.htc.com
About RC22 Foundation
The mission of the RC22 Foundation is to positively impact the
lives of underserved children and communities both locally and
globally. The Foundation has established and engaged in various
initiatives that expand opportunities for improved outcomes in the
areas of youth development and community.
* No Purchase Necessary. Open to legal residents of the
50 U.S. & D.C., 18+. Void where prohibited. For complete
Program Terms & Conditions including RC22 Foundation details,
visit http://www.htc.com/us/CanoCrush. Provided by HTC
America, Inc. This Program is in no way sponsored, endorsed or
administered by, or associated with, the Seattle Mariners or
Twitter.
Contact:
Eileen Tanner
Golin for HTC
213-304-9350
ETanner@golin.com
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SOURCE HTC