LAGUNA BEACH, Calif.,
Feb. 14, 2012 /PRNewswire/ --
Auri, Inc., (OTCBB: AURI.OB), a technology-based fashion footwear
company, today announced the launch of its Fall 2012 collection
comprised of fashion footwear marketed under its Auri Footwear
men's brand and fashion footwear marketed under its licensing
agreement with a well-known US fashion brand, all of which contain
the company's W*RKS™ by AURI technology system. The company's
products were shown at fashion and footwear industry trade shows in
New York, Chicago and Los
Angeles in January and are currently being shown at trade
shows in Las Vegas this month
including, Project, FN Platform and MRket.
"We are very pleased with the favorable response to our Fall
2012 collection which incorporates our W*RKS™ proprietary system of
patented and patent pending technologies. Under our own Auri men's
fashion footwear brand and through our license agreement with a
well-known US fashion brand, we are presenting what we believe to
be groundbreaking fashion footwear products that deliver style
without sacrifice. The initial feedback to our Fall 2012 collection
have exceeded our expectations," stated Ori
Rosenbaum, Chairman and Chief Executive Officer of Auri,
Inc.
"We are pleased at the increased sales into our existing
customer base as well the new retail partnerships we are expanding
into with both brands. We believe that consumers will be treated to
a better overall experience and higher level of brand expectation
with these fashion footwear products. Our team is extremely proud
of the innovation and style our products offer," continued
Rosenbaum.
About Auri, Inc.
Auri designs, crafts and markets fashion footwear for men and
women, fusing performance engineering, innovative designs and
advanced technical materials to provide a new level of luxury in
fashion footwear. Crafted with Italian leathers and hand finished
details, the products incorporate a seamless fusion of next level
technologies with fashion delivering a unique experience of a no
compromise style.
W*RKS™ by AURI is a proprietary system of patented and patent
pending technologies, advanced materials and innovative designs,
engineered to seamlessly integrate into fashion footwear. W*RKS™ is
engineered to integrate across a broad spectrum of styles,
constructions and manufacturing needs. For more information, please
visit www.aurifootwear.com.
Safe Harbor Statement Under the Private Securities Litigation
Reform Act of 1995
With the exception of historical information, the matters
discussed in this press release, including without limitation, Auri
Inc.'s ability to manufacture and sell groundbreaking fashion
footwear products that deliver style without sacrifice; and that
consumers will be treated to a better overall experience and higher
level of brand expectation with Auri, Inc.'s fashion footwear
products are forward-looking statements that involve a number of
risks and uncertainties. The actual future results of Auri, Inc.
could differ from those statements. Factors that could cause or
contribute to such differences include, but are not limited to, the
acceptance by Auri, Inc.'s current and potential customers of
products manufactured by Auri, Inc.; the ability of Auri, Inc. to
successfully negotiate additional licensing agreements with fashion
brands and retailers; unforeseen manufacturing issues; Auri, Inc.'s
ability to attract sufficient capital to continue to market and
manufacture its products; the ability of Auri, Inc. to attract and
retain talented individuals; adverse economic and market
conditions; and other events, factors and risks previously and from
time to time disclosed in Auri, Inc.'s filings with the Securities
and Exchange Commission, including, specifically, those factors set
forth in the "Risk Factors" section of Auri, Inc.'s most recent
Annual Report on Form 10-K and Quarterly Report on Form 10-Q filed
with the Securities and Exchange Commission.
Contact:
Ori Rosenbaum, Chairman and CEO -
Auri, Inc.
OTCBB: AURI.OB
Phone: (949) 793-4045
Email: ori@aurifootwear.com Web: www.aurifootwear.com
SOURCE Auri, Inc.
