WeCommerce Holdings Ltd. (“WeCommerce” or the
“Company”) (TSXV:WE), a leading provider of ecommerce
enablement software and tools for merchants, today announced that
yesterday it signed a definitive purchase agreement to acquire Kno
Technologies Inc. (“KnoCommerce”), a leading ecommerce
survey and insights platform provider that enables merchants to
capture and act on zero-party data collected directly from
customers.
KnoCommerce partners with leading brands to help them
understand their customers through advanced zero-party data
collection and segmentation. Through embeddable surveys and
response-driven actions coupled with deep integrations, KnoCommerce
helps merchants build up owned customer data and attribute
customers to any channel, ensuring each customer can be nurtured
throughout the discovery, conversion and retention lifecycle.
“In the post-iOS14 world, the entire ecommerce industry is
looking for solutions to address customer attribution challenges
and to develop their own customer data,” said WeCommerce CEO Alex
Persson. “KnoCommerce is the answer. Leading brands such as OLIPOP,
Jones Road Beauty and Aura Bora rely on KnoCommerce to power
customer attribution and insights. With KnoCommerce’s strong
leadership and domain expertise, we are confident that KnoCommerce
will become the go-to zero-party data platform for merchants
worldwide.”
“Our mission is to help every DTC brand better reach, engage,
and understand their customers”, said KnoCommerce CEO Jeremiah
Prummer. “WeCommerce shares our vision and gives us the added
resources and expertise we need to reach even more brands. Owned
data is the future, and we are so excited about what we will
achieve together.”
KnoCommerce was incubated by Lunar Solar Group, a leading
ecommerce and digital growth consultancy. KnoCommerce will be led
by current CEO Jeremiah Prummer and will operate as an independent
brand within the WeCommerce portfolio. This acquisition furthers
WeCommerce’s strategy to build, acquire and invest in the world’s
top ecommerce technology businesses.
Acquisition Overview
The acquisition of KnoCommerce is an arm’s length transaction
that is expected to constitute an “Expedited Acquisition” pursuant
to Policy 5.3 – Acquisition of Cash and Dispositions of Non-Cash
Assets of the TSX Venture Exchange (the “TSXV”) and is subject to
customary closing conditions, including TSXV approval, receipt of
certain third-party consents and the other conditions set out in
the purchase agreement. Subject to the satisfaction of such
conditions, the acquisition is expected to close within the next 45
days. WeCommerce expects to fund the upfront consideration with
cash on hand. The earn-out component, if achieved, is payable in
cash, shares, or a mix thereof, at the Company’s sole
discretion.
About WeCommerce Holdings Ltd.
WeCommerce provides merchants with a suite of ecommerce software
tools to start and grow their online store. Our family of companies
and brands include Pixel Union, Out of the Sandbox, Archetype,
Yopify, SuppleApps, Rehash, Foursixty and Stamped. As one of
Shopify’s first partners since 2010, WeCommerce is focused on
building, acquiring and investing in leading technology businesses
operating in the Shopify partner ecosystem.
For more about WeCommerce, please visit
https://www.wecommerce.co/ or refer to the public disclosure
documents available under WeCommerce’s SEDAR profile at
www.sedar.com.
Cautionary Note Regarding Forward-Looking Information
This press release contains statements which constitute
“forward-looking statements” and “forward-looking information”
within the meaning of applicable securities laws (collectively,
“forward-looking statements”), including statements
regarding the plans, intentions, beliefs and current expectations
of the Company with respect to future business activities and
operating performance. Forward-looking statements are often
identified by the words “may”, “would”, “could”, “should”, “will”,
“intend”, “plan”, “anticipate”, “believe”, “estimate”, “expect” or
similar expressions and forward-looking statements in this press
release includes, but is not limited to, information and statements
regarding: whether and when the acquisition will be consummated;
the anticipated benefits of the acquisition; the Company’s revenue
and cash flow upon completion of the acquisition, the anticipated
timing for closing of the acquisition; the Company's belief that
the acquisition will provide significant value to shareholders; the
Company obtaining and/or satisfying customary approvals and
conditions, including TSXV approval for an expedited acquisition;
and expectations for other economic, business, and/or competitive
factors.
Investors are cautioned that forward-looking statements are not
based on historical facts but instead reflect the Company’s
expectations, estimates or projections concerning future results or
events based on the opinions, assumptions and estimates of
management considered reasonable at the date the statements are
made. Although the Company believes that the expectations reflected
in such forward-looking statements are reasonable, such statements
involve risks and uncertainties, and undue reliance should not be
placed thereon, as unknown or unpredictable factors could have
material adverse effects on future results, performance or
achievements of the Company. Financial outlooks, as with
forward-looking information generally, are, without limitation,
based on the assumptions and subject to various risks as set out
herein.
Among the key factors that could cause actual results to differ
materially from those projected in the forward-looking statements
are the following: the parties' ability to consummate the
acquisition; the ability to receive, in a timely manner and on
satisfactory terms, all necessary third party approvals; the
ability of the parties to satisfy, in a timely manner, all other
conditions to the closing of the acquisition; the potential impact
of the announcement or consummation of the acquisition on
relationships, including with regulatory bodies, stock exchanges,
lenders, employees and competitors; the diversion of management
time on the acquisition; assumptions concerning the acquisition and
the operations and capital expenditure plans of the Company
following completion of the acquisition; credit, liquidity and
additional financing risks for the Company and its investees; stock
market volatility; changes in e-commerce industry growth and
trends; changes in the business activities, focus and plans of the
Company and its investees and the timing associated therewith; the
Company's actual financial results and ability to manage its cash
resources; changes in general economic, business and political
conditions, including challenging global financial conditions and
the impact of the novel coronavirus pandemic; competition risks;
potential conflicts of interest; changes in applicable laws and
regulations both locally and in foreign jurisdictions; compliance
with extensive government regulation; the risks and uncertainties
associated with foreign markets; and the other risk factors more
fully described in the Company's (final) short form prospectus
dated July 2, 2021 prepared in connection with the offering of
certain shares, which has been filed with the Canadian securities
regulators and is available on the Company's profile on SEDAR at
www.sedar.com
Should one or more of these risks or uncertainties materialize,
or should assumptions underlying the forward-looking statements
prove incorrect, actual results may vary materially from those
described herein as intended, planned, anticipated, believed,
estimated or expected. Although the Company has attempted to
identify important risks, uncertainties and factors which could
cause actual results to differ materially, there may be others that
cause results not to be as anticipated, estimated or intended and
such changes could be material. The Company does not intend, and do
not assume any obligation, to update the forward-looking statements
except as otherwise required by applicable law.
Neither the TSXV nor its Regulation Services Provider (as that
term is defined in the policies of the TSXV) accepts responsibility
for the adequacy or accuracy of this release.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20220302006006/en/
Company: David Charron Chief Financial Officer Phone:
416-418-3881 Email: david@wecommerce.co
Investor Relations: Tom Colton Gateway Investor Relations
Phone: 949-574-3860 Email: WE@gatewayir.com
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