1st11’s Entertainment and Gaming Platform Launches December 1st, 2020
2020年12月2日 - 1:40AM
Planet Ventures Inc. (TSX-V: PXI; OTC: PNXPF; FSE:
P6U1) (“Planet” or the
“Company”) is pleased to announce its wholly owned
subsidiary, 1st11, has launched a unique portfolio of gaming
entertainment products today, December 1st, 2020. 1st11 delivers a
competitive gaming experience featuring exciting talent from the
world of gaming, pro sports and esports. Powered by advanced
esports, mobile web and influencer technology, fans can easily sign
up to 1st11 and play alongside or against their heroes with live
action simultaneously streamed to the platform as well as via its
distribution network of creators and partners.
Peter Glancy, 1st 11 CEO, commented, “We are
delighted to release our consumer product offering just before
Christmas as the sector continues to grow. 1st11 is uniquely placed
to embrace a whole new generation of gamers enabling them to easily
play alongside or against their favourite gaming creators, esports
stars and sporting heroes. As growth in the gaming and esports
sector has become a global phenomenon it continues to draw-in
superstar athletes who have a passion for gaming, streaming and
sharing content with an engaged audience of millions. We are also
seeing the ongoing rise to prominence of gaming creators and
esports stars with an ever-expanding fanbase, digital footprint and
influence. 1st11’s ‘Fun Comes 1st’ ethos is about bringing together
all the above into a gamer first offering that places inclusivity,
accessibility and the fan experience at its core.”
Advanced cloud-based technology, influencer
analytics, distributed computing and latency optimization serves to
support interactive and scalable formats co-created by the 1s11
Creator Network. 1st11 is built by a team of industry leaders and
professionals from the ground up to deliver a new approach, making
competitive gaming accessible for all across mobile, desktop as
well as the next generation of consoles.
1st11’s product differentiation
1st11’s consumer offering is underpinned by
three key core product components which are designed to work
together to offer customers unique and fun competitive gaming
experiences. The first is a custom built mobile optimized
entertainment destination. 1st11fun.com will feature exclusive
content, interviews, gaming tips and editorial delivered by a
roster of authentic and credible talent. 1st11 content is
co-created by successful streamers and gaming creators that
resonate in gaming culture. As a result, the site will be cross
promoted collectively to millions of followers across social media
and streaming platforms. All activity is designed to encourage fans
to register and participate in creative, fun and inclusive
competitive gaming experiences.
The second is 1st11.gg, a cutting-edge challenge
and tournament destination that is seamlessly integrated with the
entertainment site. Users can easily sign up, create an account and
play against or alongside their favourite creators and sporting
heroes. Games at launch include CounterStrike Global Offensive,
Valorant, Fall Guys, League of Legends, FIFA 21, Pro Evolution
Soccer 2021, NBA2K 21, Street Fighter IV and many more. The
interactive gaming platform is designed to integrate with mobile,
console and PC games as well as harnessing content from streaming
sites such as Twitch and YouTube. Fans will have the chance to earn
and win rewards, unlock meaningful experiences and purchase limited
edition co-created prizes.
The third is the ‘1st11 Creator Network’ with
over five hundred athletes onboarded at time of launch. The App
(soon to be available via the Apple App Store and Google Play) is a
custom-built influencer technology platform that centrally
coordinates and assists in influencer management and scheduling
activity from an ever-growing talent pool of relevant gaming
creators, esports stars and pro athletes. The 1st11 Creator Network
is also supported by advanced proprietary technology offering best
in class analytics and reporting capabilities that will
continuously fuel and inform the customer experience. It will also
enhance revenue opportunities by providing brands ease of access to
1st11’s entertainment product portfolio and influencer
network.
Talent
Featured at
Launch
1st11 will be the home of sport and gaming crossover delivering
an extensive programme of football themed challenges. The launch
will feature SAF, one of the most popular FIFA communities
worldwide with over forty pro players including ePremier League
finalists. Other credited creators include YouTube sensation and
Brazilian soccer aficionado ‘AStarForBants’ who continues to
achieve over 1 million views on his videos reacting to goals and
gameplay from the Brazilian league.
Racing and motorsport will also feature and 1st11 has signed
ex-professional racing driver and TV presenter Tom Gaymor
(Eurosport and UK national networks BT & ITV Sport) to lead its
new interactive racing format. 1st11 will feature ‘World’s Fastest
Gamer’ James Baldwin as well as Philipe Reis and Salih Saltunc in
collaboration with the world famous Formula 1 racing team -
Williams. Sao Paulo’s Cris Nikolaus has joined the 1st11 Creator
Network, currently she is one of the most popular gaming creators
in Brazil with over million followers on Facebook Gaming. In
addition, Twitch sensation and Call OF Duty gaming creator KatGunn
will also be collaborating with 1st11 across live streams, fun
challenges and unique interactive content to over a quarter of a
million of her Twitch followers.
“According to Forbes, the gaming industry is growing so fast and
is expected to reach over US$300 billion by 2025. The timing
is perfect for 1st11 to open its gaming platform with the current
growth and enthusiasm in this sector and our ability to reach out
to this phenomenal growing market,” says Peter Glancy, CEO of
1st11.
About
Planet Ventures Inc.
Planet is an investment issuer listed on the
TSXV, that is focused on investing in disruptive companies and
industries that have high growth potential. Planet’s unique
portfolio driven investment policies provide its investors with
access to emerging and high-growth opportunities while shielding
them from any formidable downside.
For more information, please visit Planet’s
website: https://planetventuresinc.com/
ON BEHALF OF THE BOARD
“Zula Kropivnitski” Zula Kropivnitski
Chief Financial Officer and Director
Peter Glancy, CEO of 1st11Peter@1st11.co
INVESTOR RELATIONS CONTACT
PLANET VENTURES INC. Tel: (604) 681-0084 Email:
info@planetventuresinc.com
Neither the TSX Venture Exchange nor its
Regulation Services Provider (as that term is defined in the
policies of the TSX Venture Exchange) accepts responsibility for
the adequacy or accuracy of this release.
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