Arby's(R) Extends Unique Market Fresh(R) Tastes With Four New Wraps
2004年6月15日 - 11:00PM
PRニュース・ワイアー (英語)
Arby's(R) Extends Unique Market Fresh(R) Tastes With Four New Wraps
New Choices Continue Tradition of Providing Unique Flavors and
Convenient, Great Tasting Meals FORT LAUDERDALE, Fla., June 15
/PRNewswire/ -- Wrap up your hunger with one of Arby's four new
Market Fresh Low Carbys(TM) Wraps. Bursting with exciting flavors
and high-quality, fresh ingredients, these new choices add expanded
options to Arby's successful Market Fresh line. Unique tastes like
the new Chicken Caesar Wrap and the Southwest Chicken Wrap give
customers a convenient and portable meal for those on the go. In
addition to the Chicken Caesar Wrap and the Southwest Chicken Wrap,
the Market Fresh Wrap line includes the Roast Turkey Ranch &
Bacon Wrap and the Ultimate BLT Wrap. The wraps are all served on a
low-net carb*, whole-grain wheat tortilla and are made with
high-quality ingredients like roast turkey, grilled chicken,
natural cheddar and pepper jack cheeses, thick-cut pepper bacon,
fresh vegetables and quality sauces. "These new wraps add to Arby's
umbrella of Market Fresh choices that give customers more unique
tasting, high-quality options in fast food dining," said Doug
Benham, president and CEO of Arby's, Inc. "The fresh ingredients we
use and the ability to customize choices expand opportunities to
achieve nutritional balance, without sacrificing great taste and
convenience." The exciting flavors and tastes of the Market Fresh
line bring Arby's customers premium options unique in the fast food
industry. Launched in May 2001 with deli-style Market Fresh
Sandwiches, Arby's continues to build its Market Fresh line through
new menu items that provide great tasting options with
high-quality, fresh ingredients to customers. Arby's Market Fresh
line now includes five Market Fresh Sandwiches, four Market Fresh
Salads and four Market Fresh Wraps. Customers with specific dietary
requirements, such as low carbohydrate intake, low sodium or
managed caloric intake, should be able to meet those requirements
with Arby's(R) expanded Market Fresh(R) line. All items in the
Market Fresh line can be customized to meet these needs whether
ordered for in-restaurant dining or from drive-thru service.
Arby's, LLC, a subsidiary of Triarc Companies, Inc. (NYSE:TRY),
services the Arby's brand supporting more than 3,450 single- and
co-branded restaurants worldwide. Brands under the Triarc
Restaurant Group umbrella are Arby's, Pasta Connection(R) and T.J.
Cinnamons(R). * Net Carbs = Total carbs(g) and sugar alcohols(g)
that do not effect blood sugar levels DATASOURCE: Arby's, Inc.
CONTACT: Barbara Schwartzman of Arby's, Inc., +1-954-351-5106, or ;
or Donia Crime, +1-404-266-7578, , for Arby's, Inc. Web site:
http://www.arbys.com/
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