- Uniquely Positioned as a High-Growth
Programmatic Self Service Video Platform
- Transaction Provides $50 Million of
Additional Capital for Strategic Investment and Expansion
Tremor Video (NYSE:TRMR), a leading video monetization software
company, announced today that it has agreed to sell its buyer
platform to Taptica International, Ltd (AIM: TAP), a global mobile
advertising technology platform, for total consideration of $50
million, subject to adjustments set forth in the acquisition
agreement. The transaction is expected to close today August 7,
2017.
Transaction Highlights
- Tremor Video is now a fully
programmatic self-service platform for premium video partners.
- Focuses resources to further expand
leadership position in Connected TV and OTT.
- Provides additional capital for
strategic international investment across global sell side
portfolio.
- Eliminates any perceived friction with
third party demand partners.
“Today we are at a significant inflection point for Tremor
Video,” said Paul Caine, Chairman of the Board. “The sale of our
buyer platform allows us to focus our investment on the biggest
growth-driver of our business. As consumers continue to shift their
viewing behavior towards digital video and OTT, we believe there is
a large market opportunity to capitalize on these trends as the
leading pure-play video SSP.”
Mark Zagorski, CEO, Tremor Video said, “The transaction provides
a clear path to accelerate the expansion of our SSP, which has
experienced significant growth since its introduction and triple
digit growth year-over-year. This strategic decision positions us
even more advantageously with premium video publishers and leading
DSPs to support the evolution of video advertising by developing
the next generation of software and services for premium video
content creators across all devices and formats.” Mr. Zagorski
added, “Our heritage of excellence, innovation and delivering for
our clients will continue to be central to the future of Tremor as
we move forward with formidable focus and firepower to invest and
enhance our platform.”
Paul Caine added, “The demand business is in great hands with
Taptica and we look forward to working with them in the
future.”
The Raine Group acted as exclusive financial advisor on the deal
and Cooley LLP acted as legal counsel to Tremor Video in connection
with this transaction.
RBC Capital Markets acted as exclusive financial advisor and
Naschitz, Brandes, Amir & Co. acted as legal counsel to Taptica
in connection with this transaction.
Conference Call and Webcast: Tremor Video will host a
conference call today at 9:00 a.m. ET to discuss the transaction. A
live webcast of the event will be available on the Tremor Video
Investor Relations website at http://investor.tremorvideo.com. A
live domestic dial-in is available at (877) 407-9039 or
internationally at (201) 689-8470. Until August 14, 2017, a
domestic replay will be available at (844) 512-2921 or
internationally at (412) 317-6671, using passcode (13668577), and
via webcast on the Tremor Video Investor Relations website.
About Tremor Video
Tremor Video (NYSE: TRMR) is a video monetization software
company that helps premium publishers maximize advertising return
across mobile, desktop, and OTT video inventory, providing greater
control, transparency, safety and effectiveness.
Safe Harbor Statement
This press release includes forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended. These forward-looking statements include, but are not
limited to, all statements regarding the Company’s ability to
realize the anticipated benefits and strategic gains from the
transaction and receipt of the sale proceeds, all statements
regarding the Company’s expected future financial position, results
of operations, cash flows, business strategy, competitive
positions, growth opportunities, plans and objectives of
management, and statements containing words such as “anticipate,”
“approximate,” “believe,” “plan,” “estimate,” “expect,” “project,”
“could,” “would,” “should,” “will,” “intend,” “hope,” “may,”
“potential,” “upside,” and other similar expressions. Statements in
this press release concerning the Company’s business outlook or
future economic performance, revenues, expenses, or other financial
items, together with other statements that are not historical
facts, are forward-looking statements that are estimates reflecting
the best judgment of the Company based upon currently available
information.
Such forward-looking statements are inherently uncertain, and
stockholders and other potential investors must recognize that
actual results may differ materially from the Company’s
expectations as a result of a variety of factors. Such
forward-looking statements are based upon management’s current
expectations and include known and unknown risks, uncertainties and
other factors, many of which the Company is unable to predict or
control, that may cause the Company’s actual results, performance,
or plans to differ materially from any future results, performance
or plans expressed or implied by such forward-looking statements.
These statements involve risks, uncertainties, and other factors
detailed from time to time in the Company’s Annual Report on Form
10-K, Quarterly Reports on Form 10-Q and Current Reports on Form
8-K filed with the Securities and Exchange Commission.
Many of these factors are beyond the Company’s control. The
Company cautions investors that any forward-looking statements made
by the Company are not guarantees of future performance. The
Company disclaims any obligation to update any such factors or to
announce publicly the results of any revisions to any of the
forward-looking statements to reflect future events or
developments.
Other important risk factors are discussed in Tremor Video’s
Form 10-K filed March 10, 2017 with the Securities and Exchange
Commission ("SEC"), and in subsequent filings of periodic reports
with the SEC. The risk factors discussed in the Form 10-K and
subsequently filed periodic reports under the heading "Risk
Factors" are specifically incorporated by reference in this press
release. Forward-looking statements are based on current
expectations and speak only as of the date of such statements.
Tremor Video undertakes no obligation to publicly update or revise
any forward-looking statement, whether as a result of future
events, new information, or otherwise.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20170806005054/en/
Tremor VideoInvestor Relations:Andrew Posen,
212-792-2315IR@TremorVideo.comorJohn Rego,
732-910-5720jrego@TremorVideo.comorMedia:Lekha Rao,
646-226-0254lrao@tremorvideo.com
Tremor Video, Inc. (NYSE:TRMR)
過去 株価チャート
から 12 2024 まで 1 2025
Tremor Video, Inc. (NYSE:TRMR)
過去 株価チャート
から 1 2024 まで 1 2025
