TBC AT&T Inc

Tasty Baking Company Names Blake Thompson Senior Vice President of Supply Chain PHILADELPHIA, March 9 /PRNewswire-FirstCall/ -- Tasty Baking Company has named Blake Thompson as senior vice president of supply chain, reporting to Charles P. Pizzi, president and chief executive officer, in this newly created position. Thompson, 48, will be responsible for the management of the company's entire supply chain, including research and development, purchasing, production planning, manufacturing, qualitycontrol, engineering, distribution, and materials management. Thompson joins Tasty Baking Company from the Frito-Lay Company, a division of PepsiCo, where he spent 22 years in a wide-range of senior management positions. Most recently, he was region vice president of northeast operations, where he managed the supply chain for three manufacturing sites, generating over $800 million in annual sales. This results-driven senior level executive, with extensive experience in supply chain management, hasa proven track record of increasing profitability through improved efficiency and productivity, according to Pizzi. "We are pleased to have Blake join our talented management team," said Pizzi. "A key component of Tasty Baking Company's transformation plan is the addition of seasoned industry leaders like Blake. He spent 22 years with a world-class organization, which has been acknowledged in the industry as an expert in manufacturing and logistics efficiencies. He also has relevant experience with direct-store-delivery distribution systems. Blake's leadership skills and supply chain expertise will help deliver our goal of driving operational excellence." "Tastykake is a very strong brand that was built on the high quality of its products," Thompson said. "I look forward to continuing the company's commitment to quality and help build a World Class Supply Chain team driving overall company growth through continuous improvement." Thompson holds a Bachelor of General Studies degree from theUniversity of Kansas. He will be relocating to the Philadelphia area with his wife, Terry, from Charlotte, North Carolina. Blake and Terry have three children. Pizzi concluded that, in addition to Thompson, the company has attracted a seasoned team of outstanding professionals in the consumer packaged goods industry over the past year. "We've recruited a senior management team which consists of talented individuals from such formidable companies as Campbell Soup, Pepperidge Farm, Unilever, Lance,Stroehmann, IBM Business Systems, and DuPont. We have also added two independent board members from ARAMARK and Hershey Foods." Tasty Baking Company, (NYSE:TBC), founded in 1914 and headquartered in Philadelphia, Pennsylvania, is one of the country'sleading bakers of snack cakes, pies, cookies, and donuts with manufacturing facilities in Philadelphia and Oxford, Pennsylvania. Tasty Baking Company offers more than 100 products under the Tastykake brand name. For more information on Tasty Baking Company, visit http://www.tastykake.com/. In addition, consumers can send Tastykake products throughout the United States from the company website or by calling 1-800-33-TASTY. DATASOURCE: Tasty Baking Company CONTACT: Dava Guerin, Guerin Public Relations, +1-215-914-2040 or +1-215-262-0740, for Tasty Baking Company; or Robin Caterson, Tasty Baking Company, +1-215-221-8728 or +1-215-219-0877, Web site: http://www.tastykake.com/

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