HANNOVER, Germany and DUBLIN, Calif., March 2
/PRNewswire-FirstCall/ -- SAP AG and Sybase Inc. today announced
two new solutions for mobile workers to carry out key business and
customer relationship management (CRM) processes via iPhone and
Windows Mobile. Built on the industry-leading Sybase ® Unwired
Platform, the mobile solutions extend the capabilities of
SAP ® Business Suite applications, including SAP ®
Customer Relationship Management (SAP CRM), and also can be
customized to tap into a variety of back-end data sources,
including databases, Web services, files and any enterprise
application that leverages service-oriented architecture (SOA). The
announcement was made at the CeBIT trade fair, being held in
Hannover, Germany, March 2-6. (Logo:
http://www.newscom.com/cgi-bin/prnh/20050310/SFTH009LOGO-a) The
population of mobile workers and the number of personally owned
devices entering the enterprise is growing exponentially. According
to industry analyst group IDC, "The worldwide mobile worker
population is set to increase from 919.4 million in 2008,
accounting for 29% of the worldwide workforce, to 1.19 billion in
2013, accounting for 34.9% of the workforce." SAP and Sybase are
empowering mobile workers to quickly act on information with
seamless integration to business processes and networks, enabling
them to boost productivity and make informed, timely business
decisions, all the while staying in close contact with their
customers, suppliers, partners and employees. The new offerings
include: -- Sybase ® Mobile Sales for SAP CRM automates sales
processes, increases productivity and enhances customer service by
equipping sales professionals with anywhere, anytime access to SAP
CRM 2007 through smartphones such as iPhones and Windows Mobile
devices. -- Sybase ® Mobile Workflow for SAP Business Suite
enables mobile workers to complete business processes -- such as
workflow items and alerts, time recording and travel requests that
require immediate action -- through a familiar and secure email
inbox. "Over the last few years, we have seen significant shifts in
the expectations of end users and their relationship with
enterprise software," said Kevin Nix, senior vice president,
Business Solutions and Technology, SAP AG. "The new generation of
business users demands immediate access to SAP solutions anytime,
anywhere using mobile devices. Our partnership with Sybase allows
us to deliver instant value to people everywhere to help maintain
relationships with customers, partners and suppliers and make quick
on-the-go decisions, on the device of their choice." These mobile
productivity applications are built by Sybase to meet the needs of
SAP customers, are fully certified and supported by both SAP and
Sybase, and tap the proven mobile infrastructure strengths of
Sybase Unwired Platform and the SAP NetWeaver ® technology
platform. SAP and Sybase intend to continue co-innovation efforts
to broaden development of mobile applications and devices, which
will increase the value of investment in SAP business software.
(See also previous announcement, "SAP and Sybase Put the Power of
SAP ® Business Suite in the Hands of the Mobile Workforce.")
"We are extremely pleased to deliver on our highly collaborative
co-innovation partnership with SAP with the release of our joint
mobile CRM and workflow solutions," said Gary Kovacs, senior vice
president, Markets, Solutions & Products, Sybase. "Millions of
SAP users around the world now have secure and fast access to
critical business information, along with the ability to complete
time-sensitive business workflow processes, all from their mobile
device of choice. Additionally, for customers requiring highly
customized mobile SAP applications, Sybase offers the most
comprehensive mobility expertise and mobile enterprise application
platform for rapid development and deployment of custom mobile
solutions and provides extensive service support through a thriving
partnership ecosystem." For more details on this announcement,
please visit http://www.sybase.com/partner/SAP. To read what some
of SAP and Sybase's supportive partners have to say about these
offerings, please see "Addendum: SAP and Sybase Partner
Testimonials." About Sybase Sybase is an industry leader in
delivering enterprise and mobile software to manage, analyze and
mobilize information. We are recognized globally as a performance
leader, proven in the most data-intensive industries and across all
major systems, networks and devices. Our information management,
analytics and enterprise mobility solutions have powered the
world's most mission-critical systems in financial services,
telecommunications, manufacturing and government. For more
information, visit http://www.sybase.com/. Read Sybase blogs:
http://blogs.sybase.com/. Sybase is a registered trademark of
Sybase, Inc. or its subsidiaries. All other company and product
names mentioned may be trademarks of the respective companies with
which they are associated. Special Note: Special Note: Statements
concerning Sybase's future growth, prospects and new product
releases are, by nature, forward-looking statements that involve a
number of uncertainties and risks, and cannot be guaranteed. The
words "anticipate," "believe," "estimate," "expect," "intend,"
"will" and similar expressions relating to Sybase and its
management may identify forward-looking statements. Such statements
are intended to reflect Sybase's current views with respect to
future events and may ultimately prove to be incorrect or false.
Factors that could cause actual events or results to differ
materially include shifts in customer demand, rapid technology
changes, competitive factors and unanticipated delays in scheduled
product availability. These and other risks are detailed from time
to time in Sybase's Securities and Exchange Commission filings,
including, but not limited to, its annual report on Form 10-K and
its quarterly reports on Form 10-Q (copies of which can be viewed
on Sybase's Web site). About SAP SAP is the world's leading
provider of business software(*), offering applications and
services that enable companies of all sizes and in more than 25
industries to become best-run businesses. With more than 95,000
customers in over 120 countries, the company is listed on several
exchanges, including the Frankfurt stock exchange and NYSE, under
the symbol "SAP." For more information, visit http://www.sap.com/.
(*) SAP defines business software as comprising enterprise resource
planning, business intelligence, and related applications. Any
statements contained in this document that are not historical facts
are forward-looking statements as defined in the U.S. Private
Securities Litigation Reform Act of 1995. Words such as
"anticipate," "believe," "estimate," "expect," "forecast,"
"intend," "may," "plan," "project," "predict," "should" and "will"
and similar expressions as they relate to SAP are intended to
identify such forward-looking statements. SAP undertakes no
obligation to publicly update or revise any forward-looking
statements. All forward-looking statements are subject to various
risks and uncertainties that could cause actual results to differ
materially from expectations. The factors that could affect SAP's
future financial results are discussed more fully in SAP's filings
with the U.S. Securities and Exchange Commission ("SEC"), including
SAP's most recent Annual Report on Form 20-F filed with the SEC.
Readers are cautioned not to place undue reliance on these
forward-looking statements, which speak only as of their dates.
Copyright © 2010 SAP AG. All rights reserved. SAP, R/3,
mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products
and services mentioned herein as well as their respective logos are
trademarks or registered trademarks of SAP AG in Germany and in
several other countries all over the world. All other product and
service names mentioned are the trademarks of their respective
companies. Data contained in this document serve informational
purposes only. National product specifications may vary. Follow SAP
on Twitter at @sapnews. For customers interested in learning more
about SAP products: Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727) For more
information, press only: Shabana Khan, +1 (650) 461-1332,
shabana.khan@sap.com, PST Hilmar Schepp, +49 (6227) 7-46799,
hilmar.schepp@sap.com, CET Crystal Lu, Sybase, Inc., (925)
236-6431, crystal.lu@sybase.com, PST Scott Malinowski, Sybase,
Inc., (978) 287-1793, scott.malinowski@sybase.com, EST Nadia
Guerirem, Bite Communications, (212) 857-9378,
nadia.guerirem@bitecommunications.com, EST DATASOURCE: SAP AG
CONTACT: Shabana Khan, +1-650-461-1332, shabana.khan@sap.com, PST,
orHilmar Schepp, +49 (6227) 7-46799, hilmar.schepp@sap.com, CET,
both of SAP AG;or Crystal Lu, +1-925-236-6431,
crystal.lu@sybase.com, PST, or ScottMalinowski, +1-978-287-1793,
scott.malinowski@sybase.com, EST, both of Sybase,Inc., or Nadia
Guerirem of Bite Communications,
+1-212-857-9378,nadia.guerirem@bitecommunications.com, EST, for SAP
AG Web Site: http://www.sap.com/http://www.sybase.com/
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