Freescale Semiconductor�s (NYSE:FSL)�(NYSE:FSL.B) i.MX31 processors achieved a remarkable milestone, shipping one million units in 167 days. The i.MX31 processor is a highly integrated and innovative multimedia engine that is at the heart of some of the most popular portable media devices and features an advanced image processing unit that is designed to deliver an impressive viewing experience. The i.MX family of applications processors is finding a home in a broad range of wireless devices. Driving this adoption is Freescale�s growing portfolio of high-resolution video codecs, multimedia engineering expertise and Smart Speed� integrated circuit architecture that extracts optimal processor performance while extending battery life. This high-performance, low-power innovation enables consumer electronic manufacturers to bring a sensational video and audio experience, typically reserved for home entertainment systems, to their customer�s mobile devices. �With multimedia content for mobile phones and portable media players readily available, the ability to deliver a cinematic video and audio experience relies heavily on the device�s applications processor,� said Berardino Baratta, general manager of the Multimedia Applications Division for Freescale. �i.MX processors bring the LCD screen to life with crystal clear video quality and vibrant, true colors for a cinematic viewing experience that consumers can enjoy on the go. More and more OEMs want this i.MX performance advantage in their mobile entertainment devices.� The powerful i.MX31 and i.MX31L multimedia applications processors integrate an image processing unit engineered to support VGA 30 frames per second for outstanding video quality. The i.MX processors are designed to support the major video standards, including MPEG-2, MPEG-4, AVI, DivX, H.263 and H.264, with best-in-class digital video compression. Supporting Microsoft Windows operating systems Freescale�s i.MX multimedia applications processors are at the heart of a growing number of mobile phones running Microsoft� Windows� mobile operating systems. Recently introduced products driven by the i.MX21 multimedia applications processor that feature Microsoft Windows mobile operating systems, include the Kinpo iDo S600 Pocket PC phone; the Axia A108 PDA phone, dubbed the world�s smallest Windows CE.Net� PDA phone by its manufacturer Oswin Technology; and the Amoi E8 smartphone. Each phone includes the latest video and audio codecs, so consumers can play downloaded movies, TV programs and home videos, as well as view photos and listen to music files. To help ensure a reliable, high-quality user experience on cell phones and mobile entertainment devices based on a Windows embedded OS, i.MX processors have earned the Microsoft PlaysForSure� certification. i.MX drives portable media players As mobile entertainment device manufacturers look to incorporate video into their next-generation designs, i.MX multimedia processors provide the spectacular video quality, colors and rich mobile entertainment experience consumers crave. Mobile devices driven by i.MX applications processors available today include: AOCOS MP-200 mini MP4 player (i.MX21) � integrates convenient portable audio/video playback, as well as radio reception, games and electronic books Techno PMP-10S and PMP-30S (i.MX21) � first portable media players introduced by a domestic Chinese consumer electronics company Toshiba gigabeat� S Series (i.MX31L) � a new line of digital video and audio players powered by Microsoft Windows Portable Media Center Edge Products A2 (i.MX21) � an in-cab controller with GPS navigation built-in, allows the driver to switch among five available power levels on the fly, adding up to 125 more horsepower Supa S300 All-In-One GPS Navigator (i.MX21) � fully automatic with voice and visual instructions, route calculation, automatic re-routing, distance-to-go and time-to-go/ETA calculation Vestel DVB-H PMP � pocket-sized multimedia PMP with mobile TV capability i.MX31 and i.MX31L availability The i.MX31 and i.MX31L processors are shipping in volume. Learn more about Freescale�s mobile entertainment processing solutions at: www.freescale.com/imx. Smart Speed technology The i.MX31 and i.MX31L processors leverage Freescale�s Smart Speed technology architecture, an intelligent integrative approach that uses hardware accelerators to offload the CPU and a crossbar switch to bring parallelism to the system. The 6x5 Smart Speed crossbar switch nearly eliminates wait states. This results in fewer effective cycles per instruction (eCPI) required, enabling the i.MX31 processors to drive equivalent performance to processors with clock speeds up to 3 GHz, but without the power consumption penalty that goes with higher operating frequencies. The power and audio performance of Freescale�s multimedia platform is complemented by the company�s highly integrated Power Management and User Interface (PMUI) ICs. About Freescale Semiconductor Freescale Semiconductor, Inc. (NYSE:FSL)�(NYSE:FSL.B) is a global leader in the design and manufacture of embedded semiconductors for the automotive, consumer, industrial, networking and wireless markets. Freescale became a publicly traded company in July 2004. The company is based in Austin, Texas, and has design, research and development, manufacturing or sales operations in more than 30 countries. Freescale, a member of the S&P 500�, is one of the world's largest semiconductor companies with 2005 sales of $5.8 billion (USD). www.freescale.com Reader Inquiry Response: Freescale Semiconductor P.O. Box 17927 Denver, CO 80217 USA Freescale� and the Freescale logo are�trademarks�of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. � Freescale Semiconductor, Inc. 2006. Freescale Semiconductor's (NYSE:FSL) (NYSE:FSL.B) i.MX31 processors achieved a remarkable milestone, shipping one million units in 167 days. The i.MX31 processor is a highly integrated and innovative multimedia engine that is at the heart of some of the most popular portable media devices and features an advanced image processing unit that is designed to deliver an impressive viewing experience. The i.MX family of applications processors is finding a home in a broad range of wireless devices. Driving this adoption is Freescale's growing portfolio of high-resolution video codecs, multimedia engineering expertise and Smart Speed(TM) integrated circuit architecture that extracts optimal processor performance while extending battery life. This high-performance, low-power innovation enables consumer electronic manufacturers to bring a sensational video and audio experience, typically reserved for home entertainment systems, to their customer's mobile devices. "With multimedia content for mobile phones and portable media players readily available, the ability to deliver a cinematic video and audio experience relies heavily on the device's applications processor," said Berardino Baratta, general manager of the Multimedia Applications Division for Freescale. "i.MX processors bring the LCD screen to life with crystal clear video quality and vibrant, true colors for a cinematic viewing experience that consumers can enjoy on the go. More and more OEMs want this i.MX performance advantage in their mobile entertainment devices." The powerful i.MX31 and i.MX31L multimedia applications processors integrate an image processing unit engineered to support VGA 30 frames per second for outstanding video quality. The i.MX processors are designed to support the major video standards, including MPEG-2, MPEG-4, AVI, DivX, H.263 and H.264, with best-in-class digital video compression. Supporting Microsoft Windows operating systems Freescale's i.MX multimedia applications processors are at the heart of a growing number of mobile phones running Microsoft(R) Windows(R) mobile operating systems. Recently introduced products driven by the i.MX21 multimedia applications processor that feature Microsoft Windows mobile operating systems, include the Kinpo iDo S600 Pocket PC phone; the Axia A108 PDA phone, dubbed the world's smallest Windows CE.Net(TM) PDA phone by its manufacturer Oswin Technology; and the Amoi E8 smartphone. Each phone includes the latest video and audio codecs, so consumers can play downloaded movies, TV programs and home videos, as well as view photos and listen to music files. To help ensure a reliable, high-quality user experience on cell phones and mobile entertainment devices based on a Windows embedded OS, i.MX processors have earned the Microsoft PlaysForSure(TM) certification. i.MX drives portable media players As mobile entertainment device manufacturers look to incorporate video into their next-generation designs, i.MX multimedia processors provide the spectacular video quality, colors and rich mobile entertainment experience consumers crave. Mobile devices driven by i.MX applications processors available today include: -- AOCOS MP-200 mini MP4 player (i.MX21) - integrates convenient portable audio/video playback, as well as radio reception, games and electronic books -- Techno PMP-10S and PMP-30S (i.MX21) - first portable media players introduced by a domestic Chinese consumer electronics company -- Toshiba gigabeat(R) S Series (i.MX31L) - a new line of digital video and audio players powered by Microsoft Windows Portable Media Center -- Edge Products A2 (i.MX21) - an in-cab controller with GPS navigation built-in, allows the driver to switch among five available power levels on the fly, adding up to 125 more horsepower -- Supa S300 All-In-One GPS Navigator (i.MX21) - fully automatic with voice and visual instructions, route calculation, automatic re-routing, distance-to-go and time-to-go/ETA calculation -- Vestel DVB-H PMP - pocket-sized multimedia PMP with mobile TV capability i.MX31 and i.MX31L availability The i.MX31 and i.MX31L processors are shipping in volume. Learn more about Freescale's mobile entertainment processing solutions at: www.freescale.com/imx. Smart Speed technology The i.MX31 and i.MX31L processors leverage Freescale's Smart Speed technology architecture, an intelligent integrative approach that uses hardware accelerators to offload the CPU and a crossbar switch to bring parallelism to the system. The 6x5 Smart Speed crossbar switch nearly eliminates wait states. This results in fewer effective cycles per instruction (eCPI) required, enabling the i.MX31 processors to drive equivalent performance to processors with clock speeds up to 3 GHz, but without the power consumption penalty that goes with higher operating frequencies. The power and audio performance of Freescale's multimedia platform is complemented by the company's highly integrated Power Management and User Interface (PMUI) ICs. About Freescale Semiconductor Freescale Semiconductor, Inc. (NYSE:FSL) (NYSE:FSL.B) is a global leader in the design and manufacture of embedded semiconductors for the automotive, consumer, industrial, networking and wireless markets. Freescale became a publicly traded company in July 2004. The company is based in Austin, Texas, and has design, research and development, manufacturing or sales operations in more than 30 countries. Freescale, a member of the S&P 500(R), is one of the world's largest semiconductor companies with 2005 sales of $5.8 billion (USD). www.freescale.com -0- *T Reader Inquiry Response: Freescale Semiconductor P.O. Box 17927 Denver, CO 80217 USA *T Freescale(TM) and the Freescale logo are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. (C) Freescale Semiconductor, Inc. 2006.
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