Entravision, AltaMed Health Services, and BSP Research Unveil 2024 National Latino Tracking Poll to Shape Election Insights
2024年9月11日 - 7:12AM
ビジネスワイヤ(英語)
Weekly survey offers exclusive, real-time
data on Latino voter priorities ahead of November election
Entravision, in partnership with AltaMed Health Services and BSP
Research, announces the launch of the 2024 National Latino Tracking
Poll, beginning September 11, 2024. This timely initiative will
provide critical insights into the political perspectives and
engagement of Latino voters as the November election
approaches.
“Entravision is committed to amplifying the voices of the Latino
community, and this poll is an essential tool for understanding the
political landscape as it relates to Latino voters,” said Michael
Christenson, CEO of Entravision. “By partnering with AltaMed and
BSP Research, we are offering a unique resource for candidates,
organizations, media, and voters to see how key issues and
candidates resonate with Latino voters.”
“At AltaMed, we recognize that healthcare and civic engagement
are deeply intertwined, especially within the Latino community. We
understand that access to healthcare and social determinants of
health are linked to policy, politics, and elections and that’s why
we launched our My Vote. My Health. initiative,” said Cástulo de la
Rocha, President and CEO of AltaMed. “Nearly 80% of the patients we
serve are Latino and our partnership allows us to hear from our
community in real time, and ensure that policy makers and
candidates address the healthcare and social determinant issues
that are most important to Latinos.”
My Vote. My Health. was launched by AltaMed to mobilize
patients, families, and residents in their Southern California
service areas to address the social and political determinants of
health. My Vote. My Health. partners with other community
healthcare providers and local civic engagement organizations to
help increase Latino civic participation to improve the quality of
life of underserved and underrepresented communities.
As the only weekly national poll focused specifically on Latino
voters, the survey will track the opinions of 500 registered Latino
voters each week over an 8-week period, ending right before the
November election. Participants will be asked about a range of
political topics, including voting intentions, key issue support or
opposition, healthcare concerns, and candidate favorability in both
presidential and senate races. Each survey will include
approximately 45 questions.
The first set of results will be released on September 18,
2024, with weekly updates every Monday thereafter continuing
through Election Day. This poll will offer a real-time view of the
issues and candidates most important to Latino voters.
To mark the launch, a virtual press event via zoom will
be held on September 18, 2024 at 1pm ET/10am PT, where
leaders from Entravision, AltaMed, and BSP Research will discuss
key insights from the first results and answer media questions.
For more information about or to participate in the virtual
press event, please email pressevent@entravision.com.
About Entravision Communications Corporation
Entravision (NYSE: EVC) is a media and advertising technology
company. Our broadcast properties include the largest television
affiliate group of the Univision and UniMás television networks and
one of the largest groups of primarily Spanish-language radio
stations in the United States, providing our customers with
substantial access and engagement opportunities in the top U.S.
Hispanic markets. Smadex, our programmatic ad purchasing platform
enables customers, primarily mobile app developers, to purchase
advertising electronically and manage data-driven advertising
campaigns. Learn more about our offerings at entravision.com.
About AltaMed Health Services
AltaMed understands that when people have health care that looks
at their individual health needs and respects their cultural
preferences; they grow healthy—and help their families do the same.
So we’re delivering complete medical services to communities across
Southern California. Since 1969, our team of qualified
multicultural and bilingual professionals—from these same
communities—has focused on eliminating barriers to primary care
services, senior care programs, and even essential community
services. With more than 60 accredited health centers and service
facilities, we remain committed and ready to help you grow healthy
at any age.
About AltaMed Health Services My Vote. My Health.
My Vote. My Health. is a campaign led by AltaMed Health
Services, one of the nation’s largest federally qualified community
health centers, to mobilize patients, families and residents in our
Southern California service areas to address the social and
political determinants of health. My Vote. My Health. partners with
other community healthcare providers and local civic engagement
organizations to help increase Latino civic participation to
improve the quality of life of underserved and underrepresented
communities locally and across California.
About BSP Research
BSP Research is a Latino-owned polling, research and analytics
firm headquartered in Los Angeles, California, and directed by four
PhD-holding political scientists.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240910716127/en/
Marcelo Gaete, EVP, Public and Government Relations, Entravision
mgaete@entravision.com
Christina Sanchez, Vice President, Public Affairs, AltaMed
chsanchez@altamed.org
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