Brown-Forman Names U.K. Country Manager
2017年10月12日 - 10:39PM
ビジネスワイヤ(英語)
Brown-Forman Corporation (NYSE:BFA) (NYSE:BFB) announced today
the appointment of Jeremy Shepherd as country manager, United
Kingdom, effective January 1, 2018. Shepherd succeeds Andrew Wilby,
who is retiring.
“Jeremy’s experience in managing partnerships and leading with
innovation equips him well to guide our most significant market
outside the U.S.,” said Endre Szabo, Brown-Forman, vice president,
area director. “He brings a unique combination of industry
experience, brand building, and commercial execution to the team,
making him an ideal leader to continue growing our business.”
Shepherd will serve as a member of the company’s Europe
Leadership Team, providing leadership to brand building strategies
and partnership engagement. He will be based in London.
The UK business has been Brown-Forman’s biggest market outside
of the USA for more than 20 years. It is a key commercial pillar,
as well as a rich source of people talent.
Brown-Forman partners with a number of agencies in the U.K.
Since 2002, Jack Daniel’s and most of the Brown-Forman portfolio
have been distributed via a cost sharing arrangement with Bacardi,
with the combined entity being the number two national spirits
distributor.
Shepherd began his Brown-Forman career in 2005 as commercial
manager, Canada, quickly progressing to country manager, Canada.
During his time in Canada, he led the design and implementation of
a new, innovative route-to-market. Shepherd served as regional
territory manager for New York and New Jersey, progressing to serve
as national portfolio integration director for the United States in
2014. Most recently, he has served as division director for the
Midwest and Canada.
Prior to joining Brown-Forman, Shepherd worked for Bacardi
Canada Inc. and served in various sales, marketing, and brand
management roles. He also previously worked for Coca-Cola
Enterprises. He holds a Bachelor of Commerce degree in marketing
from the University of Alberta Edmonton.
For nearly 150 years, Brown-Forman Corporation
has enriched the experience of life by responsibly building fine
quality beverage alcohol brands, including Jack Daniel’s Tennessee
Whiskey, Jack Daniel’s & Cola, Jack Daniel’s Tennessee Honey,
Jack Daniel’s Tennessee Fire, Gentleman Jack, Jack Daniel’s Single
Barrel, Finlandia, Korbel, el Jimador, Woodford Reserve, Old
Forester, Canadian Mist, Herradura, New Mix, Sonoma-Cutrer, Early
Times, Chambord, BenRiach, GlenDronach and Slane. Brown-Forman’s
brands are supported by over 4,700 employees and sold in more than
165 countries worldwide. For more information about the
company, please visit http://www.brown-forman.com/.
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Brown-Forman CorporationPhil Lynch, 502-774-7928Vice
PresidentDirector Corporate Communications and Public
RelationsorJay Koval, 502-774-6903Vice PresidentDirector Investor
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