Visual Sciences Unveils HBX Analytics 4.0
2007年5月10日 - 6:12AM
PRニュース・ワイアー (英語)
Version 4.0 of On-demand Web Analytics Service Gains Extensive
E-commerce Reporting and Analysis Functionality and HBX Visual
Workstation Interface for Analysts SAN DIEGO, May 9
/PRNewswire-FirstCall/ -- Visual Sciences, Inc. (formerly known as
WebSideStory, Inc.) (NASDAQ:WSSI), a leading provider of real-time
analytics applications, today announced the availability of HBX(TM)
Analytics 4.0. This latest version of HBX, the award-winning,
on-demand Web analytics solution, delivers expanded
e-commerce-related capabilities, including the ability to actively
segment e-commerce order data, analyze product placement and report
on multiple storefronts within one account. In addition, HBX Visual
Workstation(R) is now available as a new interface for historical
and ongoing data collected by HBX Analytics, providing custom
reporting, ad-hoc analysis and industry-recognized interactive data
visualization capabilities. HBX Analytics 4.0 goes beyond other Web
analytics offerings, delivering a wide range of reporting as well
as light and in-depth analysis interfaces and capabilities to meet
the demands and skill levels of all marketing and business
professionals across even the largest enterprises. "HBX is an
invaluable tool for several functional groups within FOXSports.com,
with marketing serving as the cornerstone," said Andrew Hossom,
vice president of marketing for FOX Sports Interactive. "Our
editorial department utilizes the data to fine-tune their
programming strategy, and our sales department leverages HBX to
project traffic of future online campaigns. Additionally, the
in-depth data and analysis capability provided by HBX Visual
Workstation has proven to be a vital resource for our product
development teams as they plan our long-term product strategy."
Enterprises, such as Best Buy, Best Western, DaimlerChrysler,
Equifax, FedEx, Fox Sports, MGM Mirage, Nestle, New York Life, NY
Post, Qualcomm, Texas Instruments, Vodafone, Wachovia, Warner
Brothers and YouTube, depend on HBX to help them understand online
visitor and customer behavior, to measure return on investment on
online marketing initiatives, improve sales, monetize content and
improve customer loyalty and retention. "Our HBX Analytics 4.0
service has the most comprehensive set of Web analytics interfaces
on the market today," said Jim MacIntyre, chief executive officer
of Visual Sciences. "HBX is known for making analytics accessible
through easy-to-use reporting and analysis interfaces targeted to
specific professional roles in our client enterprises. The addition
of Visual Workstation continues this tradition by delivering deep,
ad-hoc analysis capabilities to the active analyst. With the
addition of the HBX Visual Workstation interface, HBX Analytics now
provides a best-of-breed interface for every professional end-user
role in the enterprises we serve. For years HBX has answered the
most common Web analytics business questions and this release
demonstrates our commitment to enable HBX clients to get fast
answers to even the very hardest Web analytics business questions."
Visual Sciences' HBX Analytics is a comprehensive and highly
scalable on-demand Web analytics solution, delivering deep insight
into online visitor and customer behavior. It provides an extensive
set of Web analytics reports and offers the optional HBX Visual
Workstation interface for in-depth interactive visual analysis. The
optional HBX Active Viewing interface overlays a heat map and
metric values on to Web pages while the HBX Report Builder
Excel-based interface loads metrics directly into spreadsheet
models or custom reports. HBX Analytics expands the dimensions of
analysis beyond the tracking of basic Web sites to include the
tracking of Web 2.0 technologies and content, such as streaming
video and audio, RSS feeds and podcasts, to more fully analyze
audience interaction. HBX Analytics 4.0 is available as an
on-demand application with a subscription service pricing model.
About Visual Sciences Founded in 1996, Visual Sciences, Inc.
(formerly known as WebSideStory, Inc.) (NASDAQ:WSSI) is a leading
provider of real-time analytics applications. The company's
analytics applications, based on its patent pending on-demand
service and software platform, enable fast and detailed analytics
on large volumes of streaming and stored data. More than 1,570
enterprises worldwide rely on the answers delivered by these
applications to provide them with actionable intelligence to
optimize their business operations. The company provides real-time
analytics applications for Web sites, contact centers, retail
points-of-sale, messaging systems and the intelligence community.
Visual Sciences flexible technology platform, Visual Sciences
Technology Platform 5(TM), allows the company to rapidly introduce
tailored solutions to meet its clients' needs. Visual Sciences is
headquartered in San Diego, Calif., and has East Coast offices in
Herndon, Virginia and European headquarters in Amsterdam, The
Netherlands. For more information, contact Visual Sciences. Voice:
858.546.0040. Fax: 858.546.0480. Address: 10182 Telesis Court, 6th
Floor, San Diego, CA 92121. Web site:
http://www.visualsciences.com/. Visual Sciences is a registered
trademark of Visual Sciences, Inc. Forward-Looking Statements
Statements in this press release that are not a description of
historical facts are forward-looking statements. You should not
regard any forward-looking statement as a representation by Visual
Sciences that any of its plans will be achieved. Actual results may
differ materially from those set forth in this release due to the
risks and uncertainties inherent in Visual Sciences' business,
including, without limitation: Visual Sciences' reliance on its Web
analytics services for the majority of its revenue; blocking or
erasing of cookies or limitations on the company's ability to use
cookies; Visual Sciences' limited experience with customer
intelligence applications beyond Web analytics; the risks
associated with integrating the operations and products of acquired
companies with those of Visual Sciences; privacy concerns and laws
or other domestic or foreign regulations that may subject Visual
Sciences to litigation or limit the company's ability to collect
and use Internet user information; Visual Sciences' ability to
defend itself against claims of patent infringement alleged by
NetRatings, Inc.; Visual Sciences' ongoing ability to protect its
own intellectual property rights and to avoid violating the
intellectual property rights of third parties; the highly
competitive markets in which the company operates that could make
it difficult for Visual Sciences to acquire and retain customers;
the risk that Visual Sciences' customers fail to renew their
agreements; the risks associated with the company's indebtedness,
including the risk of non-compliance with the covenants in the
company's credit facility; the risk that Visual Sciences' services
may become obsolete in a market with rapidly changing technology
and industry standards; the risks associated with renaming the
company and undertaking related branding activities; and other
risks described in Visual Sciences' Securities and Exchange
Commission filings, including the company's annual report on Form
10-K for the year ended December 31, 2006 and quarterly reports on
Form 10-Q. Do not place undue reliance on these forward-looking
statements which speak only as of the date of this news release.
All forward-looking statements are qualified in their entirety by
this cautionary statement, and Visual Sciences undertakes no
obligation to revise or update this news release to reflect events
or circumstances after the date of this news release. DATASOURCE:
WebSideStory, Inc. CONTACT: Liya Sharif, , or Patty Ladegaard, ,
both of Townsend Inc., +1-858-457-4888, for Visual Sciences Web
site: http://www.visualsciences.com/
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