TheStreet Launches TheStreet.mobi

TheStreet.com, Inc. (Nasdaq: TSCM (TheStreet.com)), a leading digital financial media company, announced today that it has launched a mobile-web version of its flagship website, optimized to deliver increased speed and ease of navigation to its quality content for investment-oriented users via their mobile devices. TheStreet’s new mobile website is accessible at www.thestreet.mobi.

Daniel Flax, Chief Information Officer of TheStreet, said, “In today’s fast-paced world with so many different ways to consume financial information, our readers need to stay connected to TheStreet’s quality, action-oriented content while on the go, whether it’s for our insightful editorial or to check a stock quote. The new mobile service brings TheStreet content to the palm of their hands with significantly enhanced speed and an intuitive user interface that makes accessing our content much more efficient on a broad spectrum of devices.”

Daryl Otte, CEO of TheStreet, added, “Importantly, while TheStreet’s new mobile service represents a new sleek approach which we will be adopting for our web services over time, we view it as a separate distribution channel for our digital content, not just another version of our websites. The mobile-web is a much more personal and engaged experience and our service and the advertising supporting it reflect that qualitative difference. To that end, endemic and non-endemic advertisers such as Continental Airlines (NYSE: CAL) are already embracing TheStreet’s new mobile service to reach their target audiences. We are very pleased to see this early interest in our approach and excited that Continental Airlines is a premier sponsor for the launch.”

About TheStreet

TheStreet is a leading digital financial media company that distributes its content through online and mobile channels. The Company’s network includes the following properties: TheStreet, RealMoney, Stockpickr, BankingMyWay, MainStreet and Rate-Watch. For more information and to get stock quotes and business news, visit TheStreet.com or through a mobile device at TheStreet.mobi.

Thestreet.Com, Inc. (MM) (NASDAQ:TSCM)
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