Carlos Slim Companies Withdraw Ads From TV Azteca -Source
2011年2月24日 - 9:19AM
Dow Jones News
Companies controlled by Mexican billionaire Carlos Slim have
withdrawn advertising from Mexico's No. 2 broadcaster TV Azteca SAB
(TVAZTCA.MX), a person at TV Azteca said Wednesday.
The decision to pull ads from Azteca comes less than a week
after Slim companies decided not to advertise with Mexico's biggest
broadcaster, Grupo Televisa SAB (TV, TLEVISA.MX).
Companies controlled by Slim include mobile-phone giant America
Movil SAB (AMX, AMX.MX, AMOV), fixed-line phone company Telefonos
de Mexico SAB (TMX, TELMEX.MX, TFONY), known as Telmex, and Grupo
Carso SAB (GPOVY, GCARSO.MX), which includes the Sanborns
restaurant and store chain and other retail operations.
Slim's press office said the companies had no comment.
TV Azteca operates two of the country's six nationwide broadcast
channels, and Televisa runs the other four.
Televisa and a spokesman for Slim said last week the decision to
stop advertising on Televisa was the result of a disagreement over
advertising rates charged by the broadcaster.
The pullout from the country's two broadcast incumbents comes as
Telmex seeks to enter the television market from which it is barred
until telecommunications authorities authorize a change in its
concession. Cable operators, of which Televisa is the largest, are
already offering bundled TV, broadband Internet and phone service,
or "triple play."
In January, Televisa filed a complaint with the Federal
Competition Commission, or CFC, calling for an investigation into
Telmex's agreement to do billing and marketing for satellite-TV
company Dish Mexico, which set up direct competition with
Televisa's Sky Mexico satellite-TV service.
Slim's spokesman denied the advertising pullout was in
retaliation.
Telmex says its activities with Dish Mexico are authorized by
the CFC, rejecting assertions that they go beyond the marketing
agreement and is a way of skirting the ban on offering
television.
By Anthony Harrup, Dow Jones Newswires; (5255) 5980-5176,
anthony.harrup@dowjones.com
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