RVBD (MM)

Riverbed Technology (NASDAQ: RVBD), the IT performance company, today announced that Johnna Bowley, senior director of global channels, partner and field marketing, has been named a Channel Chief by Everything Channel's CRN for the second straight year. Channel Chiefs are leaders in creating effective channel programs for solution providers by consistently defending, promoting and executing effective channel partner programs and strategies.

A passionate reseller advocate with a proven track record for driving the company's highly channel-centric model since joining Riverbed® in 2007, Bowley was designated a Channel Chief for her work in leading the company's move to a two-tier distribution model in North America and completing the globalization of the company's Riverbed Partner Network (RPN) Program, which received Everything Channel's Five-Star certification in 2009 and 2010. In addition, Bowley was instrumental in launching new channel programs, including three new specialization levels to the Riverbed Authorized Training Partner (RATP) program, along with new programs for global service providers and for resellers with a high potential to quickly ramp revenues. Bowley was also named to CRN's Top Women in the Channel list for the past three years based on her achievements and channel influence.

"I am honored to be selected as a Channel Chief and am fortunate to work with such a high-caliber team that gives their all to help our partners successfully sell the industry's leading WAN optimization, cloud and network performance management solutions," said Bowley. "This recognition validates our efforts to drive value to our partners and customers by developing innovative channel strategies and best-in-class programs."

This year's Channel Chiefs were chosen by the Everything Channel editorial team on criteria including policy and program innovations made during the past year, the amount of revenue their company generates through partners, their willingness to speak out publicly on behalf of the channel, and the number of years they have dedicated to channel activities.

"Our channel team continues to play an instrumental role in our success by designing and executing programs that best benefit our partners' business objectives," said Carolyn Crandall, vice president of worldwide marketing at Riverbed. "Going forward, Riverbed will continue to drive innovative channel strategies and offer best-in-industry programs that foster long-term relationships between Riverbed, our channel partners and our technology partners."

"Being named a Channel Chief is one of the most prestigious honors in the IT industry. This year's Channel Chiefs offer tremendous insight into the who's who of the Channel," said Kelley Damore, VP, Editorial Director, Everything Channel. "Top channel executives consistently ensure that the Channel's voice is heard when strategic decisions are being made and continually nurture mutually profitable relationships. We applaud Johnna Bowley and this year's Channel Chiefs for their successful partner programs and strategies."

The Riverbed Partner Network (RPN) Program is a comprehensive program designed to provide growth and profitability for each type and size of Riverbed partner, including Large Account Resellers, Enterprise VARs and Small and Mid-sized Enterprises (SMEs). It is a compelling platform for partners to drive their organization's growth by leveraging new lead generation, training and certification and sales incentive programs that drive success both for the partners and their customers.

More than 9,200 organizations worldwide, across a wide range of markets, depend on Riverbed to understand, optimize and consolidate their IT infrastructure. Riverbed delivers hardware, software and virtualized solutions that overcome performance issues caused by distance, distributed computing, and ever increasing amounts of data. Virtualization, consolidation and cloud computing promise huge cost savings and improved efficiencies, but as users move farther from their data, slow applications and file transfers can stall these strategic initiatives. Riverbed delivers to the remote office and mobile workers the same "local" performance, no matter where the private data center or public cloud may be. Riverbed continues building on its success in the WAN optimization and network application performance visibility markets with new and innovative solutions for accelerating cloud storage and access to applications and data deployed in the public cloud.

For additional information on the CRN Channel Chief list, visit www.crn.com. The Channel Chief list was published in the February 21, 2011 issue.

Forward Looking Statements This press release contains forward-looking statements, including statements relating to the expected demand for Riverbed's products and services, and statements relating to Riverbed's ability to meet the needs of distributed organizations. These forward-looking statements involve risks and uncertainties, as well as assumptions that, if they do not fully materialize or prove incorrect, could cause our results to differ materially from those expressed or implied by such forward-looking statements. The risks and uncertainties that could cause our results to differ materially from those expressed or implied by such forward-looking statements include our ability to react to trends and challenges in our business and the markets in which we operate; our ability to anticipate market needs or develop new or enhanced products to meet those needs; the adoption rate of our products; our ability to establish and maintain successful relationships with our distribution partners; our ability to compete in our industry; fluctuations in demand, sales cycles and prices for our products and services; shortages or price fluctuations in our supply chain; our ability to protect our intellectual property rights; general political, economic and market conditions and events; and other risks and uncertainties described more fully in our documents filed with or furnished to the Securities and Exchange Commission. More information about these and other risks that may impact Riverbed's business are set forth in our Form 10-K filed with the SEC on February 8, 2011. All forward-looking statements in this press release are based on information available to us as of the date hereof, and we assume no obligation to update these forward-looking statements. Any future product, feature or related specification that may be referenced in this release are for information purposes only and are not commitments to deliver any technology or enhancement. Riverbed reserves the right to modify future product plans at any time.

About Riverbed Riverbed delivers performance for the globally connected enterprise. With Riverbed, enterprises can successfully and intelligently implement strategic initiatives such as virtualization, consolidation, cloud computing, and disaster recovery without fear of compromising performance. By giving enterprises the platform they need to understand, optimize and consolidate their IT, Riverbed helps enterprises to build a fast, fluid and dynamic IT architecture that aligns with the business needs of the organization. Additional information about Riverbed (NASDAQ: RVBD) is available at www.riverbed.com.

About Everything Channel Everything Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, Everything Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. Everything Channel is a UBM company. To learn more about Everything Channel, visit us at http://www.everythingchannel.com. Follow us on Twitter at http://twitter.com/everythingchnl.

About United Business Media Limited UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetization of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com.

Riverbed and any Riverbed product or service name or logo used herein are trademarks of Riverbed Technology, Inc. All other trademarks used herein belong to their respective owners.

Add to Digg Bookmark with del.icio.us Add to Newsvine

MEDIA CONTACT Jin Woo Riverbed Technology 415-344-6465 Email Contact INVESTOR RELATIONS CONTACT Renee Lyall Riverbed Technology 415-247-6353 Email Contact