Orbitz Completes Implementation of its Dynamic Packaging Engine
2004年8月27日 - 1:12AM
PRニュース・ワイアー (英語)
Orbitz Completes Implementation of its Dynamic Packaging Engine
Company Expects Improved Revenues and Margins on Vacation Packages
While Offering Travelers New Opportunities to Save CHICAGO, Aug. 26
/PRNewswire-FirstCall/ -- Orbitz (NASDAQ:ORBZ), the site that makes
it easy to find more travel deals, has completed the full
implementation of its dynamic packaging engine. As a result, Orbitz
expects to improve packaging revenues and packaging margins per
transaction while offering travelers new opportunities to save by
booking flights, hotels or rental cars together in a single
transaction. The company's dynamic packaging engine now integrates
package-only travel offerings, such as specially negotiated
OrbitzSaver(TM) discount merchant hotel rates, special package
airfares, web-only airfares and package-only rental car rates. By
transitioning from a third-party service in most markets, Orbitz
can better tailor its package offerings, pricing and merchandising
to consumer demand. Orbitz' packaging engine now displays up to
twice as many air itineraries and three times as many hotels as
part of its vacation packages than were previously displayed on the
search matrix. The company is able to offer more flexible
last-minute travel capabilities, as well. Users can book travel
packages up to eight hours before the scheduled departure time.
"Orbitz continues to expand the convenience, choice and savings we
offer vacationers," said John Samuel, Orbitz' executive vice
president of consumer travel. "For example, earlier this summer
Orbitz.com became the first travel site to display multiple hotel
and car options on a single screen with estimated total pricing
that includes all rental taxes and fees. In fact, vacation travel
packages have become one of Orbitz' fastest-growing categories."
About Orbitz Orbitz is a leading online travel company that enables
travelers to search for and purchase a broad array of travel
products, including airline tickets, lodging, rental cars, cruises
and vacation packages. Since launching its website to the general
public in June 2001, Orbitz has become the third largest online
travel site based on gross travel bookings. Orbitz, Inc. became a
publicly traded company on Dec. 17, 2003, when its shares were
listed on the Nasdaq National Market under the ticker symbol ORBZ.
For more information on the company, visit http://www.orbitz.com/ .
DATASOURCE: Orbitz CONTACT: Media, Maryellen Thielen,
+1-312-894-4815, , or Investors, Frank Petito, +1-312-894-4830, ,
both of Orbitz Web site: http://www.orbitz.com/
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