Celsius Holdings Inc (CELH)

this is primed to be 50+ by oct 2026

⚡ 2. $CELH vs $BYND — Celsius and Beyond Meat
🧩 Business Focus
Celsius — functional energy drinks.

BYND: Plant-based protein foods and plant-based beverages.

🧪 Product Type
CELH: Ready-to-drink functional energy beverages.

BYND: Refrigerated/frozen plant-protein foods and functional plant-based drinks.

🥤 Beverage Comparison
CELH: Energy-boosting, fitness-oriented drinks.

BYND: Plant-protein beverages focused on nutrition and clean ingredients.

🛒 Distribution
CELH: Convenience stores, gyms, grocery, global expansion via PepsiCo.

BYND: Grocery retail, club stores, restaurants, international markets.

🎯 Consumer Base
CELH: Fitness, performance, energy-seeking consumers.

BYND: Flexitarian, health-focused, sustainability-minded consumers.

TEXAS AG LAUNCHES PROBE INTO Celsius $CELH ENERGY DRINKS

but back to 27s. why dont you explain THAT?

$CELH Vs $BYND CELSIUS (CELH) Drinks vs. Beyond Meat (BYND) Non-GMO Drinks
Core takeaway: CELSIUS dominates the performance-energy drink category with thermogenic formulas and mass-market appeal, while Beyond Meat’s beverages lean into clean-label, non-GMO, functional nutrition. These brands don’t compete directly — they represent two different consumer trends: energy performance vs plant-based wellness.

Brand Positioning
CELSIUS

Fast-growing performance-energy brand

Positioned as a “fitness drink” with metabolism-boosting claims

Strong retail presence (Costco, Walmart, gyms, convenience stores)

Targets active lifestyle consumers

Beyond Meat

Public company under $BYND

Expanding beyond plant-based meat into functional beverages

Focuses on non-GMO, clean-label, plant-based nutrition

Targets wellness-driven, ingredient-conscious consumers

Ingredient & Health Profile
CELSIUS Drinks

Contains caffeine (200 mg per can)

Includes thermogenic compounds (green tea extract, guarana, ginger)

Uses sucralose (artificial sweetener)

Zero sugar, low calorie

Designed for energy, metabolism, and workout performance

Beyond Meat Drinks

Non-GMO ingredients

No artificial sweeteners or stimulants

Includes plant protein, fiber, electrolytes, vitamins

Zero caffeine

Designed for gut health, hydration, and recovery

Target Consumers
CELSIUS Audience

Gym-goers

Energy-drink users

Consumers seeking performance enhancement

Younger demographic (Gen Z, Millennials)

Beyond Meat Audience

Health-focused buyers

Clean-label and non-GMO shoppers

Consumers avoiding caffeine or artificial additives

Wellness and recovery-oriented demographic

Business & Investor Angle
(Not financial advice — consult a professional for investment decisions.)

CELSIUS (CELH)

One of the fastest-growing beverage companies in the U.S.

Strong distribution partnerships (notably PepsiCo)

Capitalizes on the booming energy-drink and fitness-lifestyle market

High brand loyalty and repeat purchase rates

Beyond Meat (BYND)

Diversifying beyond plant-based meat to stabilize revenue

Leveraging non-GMO and wellness trends

Faces margin pressure and brand-recovery challenges

Beverage expansion is part of a broader repositioning strategy

Strategic Takeaway
CELSIUS = Performance + Energy + Fitness Culture

High caffeine

Thermogenic ingredients

Mass-market appeal

Beyond Meat = Clean-Label + Non-GMO + Functional Nutrition

Zero caffeine

Plant-based protein + fiber

Wellness-oriented positioning

Celsius Holdings to Participate in Upcoming Investor ConferencesMay 8, 2026 9:15 AM
Business Wire Celsius Holdings, Inc. (Nasdaq: CELH) (“the Company”) today announced it will participate in the following investor conferences: Goldman Sachs Global Staples Forum
Date: May 12, 2026
Fireside chat webcast: May 12, approximately 8 a.m. ET Deutsche Bank Global Consumer Conference
Date: June 2, 2026
Fireside chat webcast: June 2, approximately 5:15 p.m. CEST / 11:15 a.m. ET Jefferies Consumer Conference
Date: June 16-17, 2026 Live webcasts (where applicable) will be available in the Events & Presentations section of the Company’s investor relations website at: https://ir.celsiusholdingsinc.com/events-and-presentations/. As disclosed in our Annual Report on Form 10-K filed with the Securities & Exchange Commission (the “SEC”) on April 14, 2026, we use our website and webcasts as means of disclosing material information to the public in a broad, non-exclusionary manner, including for purposes of the SEC’s Regulation Fair Disclosure (Reg FD). Attendees are reminded to join the webcasts before the planned start time to ensure a good connection and to allow for time to complete the free registration. We intend to make replays of the webcast noted above available on our website for at least 30 days after the original conference date. About Celsius Holdings, Inc.
Celsius Holdings, Inc. (Nasdaq: CELH) is a functional beverage company and the owner of energy drink brand CELSIUS®, health and wellness brand Alani Nu® and Rockstar Energy®. Born in fitness and pioneering the rapidly growing, better-for-you, functional beverage category, the company creates and markets leading functional beverage products. For more information, please visit www.celsiusholdingsinc.com. View source version on businesswire.com: https://www.businesswire.com/news/home/20260508832085/en/ Investor Relations Contact:
Paul Wiseman
investorrelations@celsius.com Original: Celsius Holdings to Participate in Upcoming Investor Conferences

Celsius (CELH) shares rally after earnings beat and record quarterly revenueMay 7, 2026 8:49 AM
IH Market News Celsius Holdings Inc. (NASDAQ:CELH) reported first-quarter results that topped Wall Street expectations, sending shares approximately 6.3% higher in premarket trading Thursday.The energy drink company delivered adjusted earnings of $0.41 per share, exceeding the analyst consensus estimate of $0.30 by $0.11. Revenue reaches record high following acquisitions Quarterly revenue climbed to a record $782.6 million, above analyst expectations of $763.07 million and up 138% from $329.3 million in the same period last year.The sharp increase in sales was largely driven by the company’s acquisitions of Alani Nu and Rockstar Energy, completed in April and August 2025, respectively.During the quarter, Alani Nu contributed approximately $368.1 million in revenue, while Rockstar Energy added $66.6 million. Core Celsius brand continues to grow Revenue from the flagship CELSIUS brand increased roughly 6% compared with the first quarter of 2025.International revenue reached $35.3 million, representing year-over-year growth of 55%, supported by expansion in Nordic markets and other international regions. Margins pressured by acquired brands Gross profit margin declined to 48.3% from 52.3% in the prior-year quarter due to the lower margin profiles associated with the acquired brands.However, Celsius said underlying raw material costs improved compared with the fourth quarter of 2025 as Alani Nu and Rockstar Energy became integrated into the company’s purchasing operations.“The first quarter of 2026 was a defining period for Celsius Holdings as we delivered record first-quarter revenue of $783 million, underscoring the power of our brands and the strength of our growth model,” said John Fieldly, Chairman and CEO. Market share expands in U.S. energy drink category Celsius said its combined portfolio of CELSIUS, Alani Nu, and Rockstar Energy accounted for approximately 20.9% of the U.S. energy drink market by dollar share during the first quarter.In tracked U.S. retail channels, sales across the Celsius Holdings portfolio increased 29.8% during the 13-week period ended March 29, 2026. More about Celsius Holdings Celsius Holdings is a beverage company focused on energy drinks and functional fitness beverages. Its portfolio includes the CELSIUS brand as well as Alani Nu and Rockstar Energy, with products distributed through retail, convenience, grocery, fitness, and international channels.Celcius Holdings stock price Original: Celsius (CELH) shares rally after earnings beat and record quarterly revenue

$TLRY is positioning XMG+ as a performance-lifestyle product, targeting the same high-engagement consumer base that made $CELH a monster. Celsius proved how big this category can get — Tilray entering that lane opens a whole new growth vector.

Celsius vs. Beyond Immerse: Two Approaches to the Better-For-You Energy Market
Celsius Holdings (CELH) and Beyond Meat’s Beyond Immerse are both targeting the fast-growing performance-wellness beverage space, but they do so through very different formulations and brand strategies. Celsius remains a leader in stimulant-based energy drinks, while Beyond Immerse enters the market with a nutrient-driven, protein-forward approach that positions it as an alternative form of functional energy.

1. Core Identity & Market Position
Celsius operates as a pure-play energy drink company with a strong presence in the performance-energy category. With a market capitalization near $9.05 billion and a P/E ratio of 146.8, the company reflects high investor expectations for continued growth. Its brand is built around fitness, metabolism support, and thermogenic benefits.

Beyond Immerse represents Beyond Meat’s first major expansion outside plant-based meat. The beverage is a sparkling functional drink built around 20 grams of plant protein, added fiber, antioxidants, electrolytes, and 100 calories. While it is not a traditional energy drink, it competes for the same health-oriented consumer seeking performance, recovery, and wellness benefits. The launch places Beyond Meat into the broader $35 billion functional beverage market.

2. Distribution Strength
Celsius maintains national distribution across convenience stores, grocery chains, gyms, and mass retail, and it is already one of the top-performing brands in Big Geyser’s portfolio.

Beyond Immerse recently secured a major distribution agreement with Big Geyser, giving it access to more than 26,000 retail locations in the New York metropolitan area. This marks its first large-scale rollout and places the product within the same high-velocity distribution network that helped accelerate Celsius’ growth.

3. Product Category Differences
Celsius and Beyond Immerse target similar health-focused consumers but deliver different types of functional benefits. Celsius is a stimulant-based energy drink built around caffeine, taurine, and vitamins, offering fast energy and metabolism support with roughly 10 calories and no protein. Beyond Immerse is a functional protein beverage designed for sustained wellness benefits, offering 20 grams of plant protein, added fiber, antioxidants, electrolytes, and no caffeine. Celsius appeals to consumers seeking immediate energy, while Beyond Immerse appeals to those looking for nutrient-based performance and recovery support.

4. Growth Trajectory & Business Context
Celsius continues to post strong revenue growth and remains one of the fastest-growing brands in the performance-energy category. Its valuation reflects confidence in its category leadership and expanding market share.

Beyond Immerse is part of Beyond Meat’s broader strategy to diversify its portfolio as the company works to stabilize revenue following declines in its core meat-alternative business. Entering the functional beverage category provides exposure to a faster-growing segment, and Big Geyser’s support highlights the product’s differentiation through its protein-forward formulation.

5. Competitive Landscape
Celsius competes directly with established energy drink brands such as Monster, Red Bull, C4, and Alani Nu. Beyond Immerse competes with functional protein beverages such as Fairlife Core Power, OWYN, Orgain, Premier Protein, and Muscle Milk. While the competitive sets differ, both products ultimately target consumers seeking health-oriented performance beverages, creating indirect competition for shelf space and consumer attention.

6. Bottom-Line Comparison
Celsius remains a high-growth leader in the energy drink category with strong financial performance, broad distribution, and significant brand momentum. Beyond Immerse is a new entrant in the functional beverage space with early traction through a major distribution rollout. The product represents Beyond Meat’s effort to diversify into a high-growth wellness category and compete for the same health-focused consumer segment, though through a non-caffeinated, protein-based approach rather than traditional energy-drink formulations. $BYND $CELH

⚡ Celsius $CELH vs. Beyond Energy Drink $BYND (Plant-Based, Non-GMO):
⚡ Celsius vs. Beyond Immerse — Which Is Healthier?
(Now using the REAL Beyond Meat drink line: Beyond Immerse)
Beyond Meat has officially entered the functional beverage market with Beyond Immerse, a line of sparkling plant-based protein drinks designed to be light, refreshing, and clean — a direct contrast to heavy protein shakes and stimulant-loaded energy drinks.

Here’s how it stacks up against Celsius, one of the biggest names in the energy-drink space.

🥤 1. Ingredients & Clean-Label Profile
Celsius
Uses sucralose (artificial sweetener)

Contains synthetic caffeine (200 mg)

Includes taurine, guarana, glucuronolactone

Contains acid regulators & preservatives

Marketed as “clean,” but still relies on lab-made additives

Beyond Immerse
100% plant-based

Non-GMO

No artificial sweeteners

No synthetic stimulants

Uses real fruit flavors

Contains protein, fiber, electrolytes, Vitamin C

Designed as a functional wellness drink, not a stimulant bomb

👉 Healthier Winner: Beyond Immerse
Cleaner ingredient deck, no artificial sweeteners, no synthetic stimulants.

⚡ 2. Sweeteners
Celsius
Sweetened with sucralose

Some lines use acesulfame potassium

Both are artificial sweeteners linked to gut-microbiome disruption in some studies

Beyond Immerse
Lightly sweetened with natural fruit flavors

No artificial sweeteners

No sugar alcohols

👉 Healthier Winner: Beyond Immerse

⚡ 3. Caffeine & Stimulants
Celsius
200 mg caffeine per can

Synthetic caffeine + guarana

High stimulant load

Can cause jitters, crashes, elevated heart rate

Beyond Immerse
Not an energy drink

No synthetic caffeine

No stimulant blends

Focuses on hydration, recovery, and functional nutrition

👉 Healthier Winner: Beyond Immerse
Especially for athletes, bodybuilders, and clean-label consumers.

⚡ 4. Functional Nutrition
Celsius
Zero protein

Zero fiber

No electrolytes

No meaningful micronutrient profile beyond synthetic B-vitamins

Beyond Immerse
10g or 20g plant protein (pea)

7g fiber

Electrolytes

Antioxidants (Vitamin C)

60–100 calories per can

Designed for hydration + recovery + light protein intake

👉 Healthier Winner: Beyond Immerse
It’s not just a drink — it’s functional nutrition.

⚡ 5. Flavors & Clean Hydration
Celsius
Intense, artificial-leaning flavors

Carbonation + stimulants = harsher on the stomach

Beyond Immerse
Flavors include:

Peach Mango

Lemon Lime

Orange Tangerine

Cherry Berry

Strawberry Lemonade

Piña Colada

Cucumber Grapefruit

All designed to be light, refreshing, and easy to digest.

👉 Winner: Beyond Immerse
Especially for athletes who want hydration without stimulants.

⚡ 6. Availability
Celsius
Widely available in retail stores

Beyond Immerse
Currently sold exclusively on the Beyond Test Kitchen website

Limited-time release

Early-adopter hype potential

👉 Winner: Celsius for availability,
👉 Beyond Immerse for exclusivity + early-stage growth potential

🏆 Overall Health Winner: Beyond Immerse
Based on:

cleaner ingredients

no artificial sweeteners

no synthetic stimulants

added protein

added fiber

added electrolytes

added antioxidants

lower calories

non-GMO

plant-based formulation

Beyond Immerse is objectively the healthier option compared to Celsius.

Celsius is a performance stimulant.
Beyond Immerse is a functional wellness drink.

They’re not even in the same category — and that’s exactly why Beyond Immerse is so bullish.

💪 Why Bodybuilders & Clean-Label Athletes Will Prefer Beyond Immerse
No artificial sweeteners ? better gut health

No synthetic stimulants ? less adrenal fatigue

10–20g protein ? supports muscle repair

7g fiber ? supports digestion

Electrolytes ? supports hydration

Vitamin C ? supports recovery

Non-GMO ? aligns with clean-eating protocols

This is the exact direction the fitness world is moving.

$CELH Avoid this form of Vitamin B12‼️ pic.twitter.com/q7I0JhgvPq— Truthseeker (@Xx17965797N) September 14, 2025

Better-for-You Stimulant Formats Gain Scale as Consumer Demand Reshapes Delivery LandscapeMarch 4, 2026 11:51 AM
PR Newswire (Canada)

Issued on behalf of Doseology Sciences Inc.VANCOUVER, BC, March 4, 2026 /CNW/ -- USANewsGroup.com News Commentary — Consumer habits continue to shift, and there's no better example to point at than the rise of pouches. The global oral nicotine pouch market is projected to surge from $5.4 billion in 2024 to over $25 billion by 2030, reflecting a 29.6% CAGR[1]. On top of this, consumer habits are shifting toward tobacco-free formats which are accelerating alongside demand for functional, portable energy delivery systems that eliminate liquid bulk and sugar crashes[2]. This convergence is channeling capital toward consumer goods platforms built around precise dosing, clean ingredients, and modern form factors, creating scalable opportunities for Doseology Sciences (CSE: MOOD) (OTCPK: DOSEF) (FSE: VU70), Celsius Holdings (NASDAQ: CELH), British American Tobacco (NYSE: BTI), Turning Point Brands (NYSE: TPB), and Keurig Dr Pepper (NASDAQ: KDP).







Another rising star is functional beverages, a market projected to reach $192.8 billion globally in 2026, driven by wellness trends including cognitive support ingredients and stress-relief botanicals[2]. Energy drinks dominate with 39% market share, benefiting from sustained-release caffeine and natural boosters that appeal to fast-paced consumers seeking alternatives to traditional sugary formats[3].Doseology Sciences (CSE: MOOD) (OTCPK: DOSEF) (FSE: VU70) just launched Feed That Brain Energy Pouches in the United States through a direct-to-consumer pilot program, marking the company's first DTC initiative in the U.S. market. Based in Kelowna, British Columbia, Doseology is testing nicotine-free, caffeine-based oral pouches that deliver clean, controlled energy in a discreet format without sugar, smoke, or liquid consumption. The pouches are now available exclusively to U.S. consumers at feedthatbrain.com and Amazon.com.The U.S. pilot represents a key milestone in Doseology's strategy to validate oral pouch delivery as a scalable stimulant platform, beginning with non-nicotine energy products. The company will use this phase to evaluate consumer adoption, usage frequency, and repeat purchase behavior, with particular focus on underserved demographics seeking alternatives to traditional energy drinks."This U.S. pilot is a disciplined and deliberate step in Doseology's strategy to build a scalable oral stimulant platform," said Larry Latowsky, Executive Chairman of Doseology. "Feed That Brain demonstrates how controlled, non-nicotine energy delivery can meet evolving consumer preferences while generating the operational insight required for responsible growth."Feed That Brain Energy Pouches are designed for modern, on-the-go use, offering consumers clarity and control without the volatility commonly associated with liquid energy formats. The product reflects Doseology's broader focus on precision dosing, predictability, and experience-led design.The company also recently appointed Larry Latowsky as Executive Chairman, bringing experience from his tenure as President and CEO of Katz Group Canada, which operated over 1,500 pharmacy locations. Latowsky cited the clarity of Doseology's strategy and team quality as reasons for joining, stating confidence in building a durable platform and unlocking significant long-term value.Doseology also recently granted 140,000 restricted share units and 210,000 performance share units to a director, with RSUs vesting in equal monthly increments over 36 months and PSUs vesting upon achievement of defined performance milestones.CONTINUED… Read this and more news for Doseology Sciences at: https://usanewsgroup.com/2025/12/19/what-comes-after-cigarettes-vapes-and-energy-drinks/In other industry developments:Celsius Holdings (NASDAQ: CELH) recently reported full-year 2025 revenue of $2.5 billion, an 86% increase driven by portfolio integration across CELSIUS, Alani Nu, and Rockstar Energy brands. The company achieved approximately 20% dollar share of the U.S. energy drink category in Q4 2025 while generating adjusted EBITDA of $619.6 million, representing 142% growth year-over-year."2025 was a defining year for Celsius Holdings as we delivered record full-year revenue of $2.5 billion, underscoring the power of our brands and the strength of our growth model," said John Fieldly, Chairman and CEO of Celsius Holdings. "With CELSIUS, Alani Nu, and Rockstar Energy, we're building a scaled Modern Energy portfolio with distinct roles, recruiting new consumers and expanding consumption occasions."As PepsiCo's energy category captain in the U.S., Celsius achieved 99.5% all-commodity volume distribution across U.S. tracked channels while increasing total distribution points by 15%. Alani Nu retail sales increased 101% year-over-year, continuing category outperformance driven by strong innovation and adoption by new consumers.British American Tobacco (NYSE: BTI) recently presented at the 2026 CAGNY Conference, reaffirming full-year 2026 guidance indicating performance at the lower end of constant-currency ranges. The company's smokeless brands—Vuse, glo, and Velo—reached over 31 million adult consumers worldwide as of December 31, 2025, with smokeless products accounting for 18.2% of group revenue. BAT aims to reach 50 million consumers with smokeless products by 2030 and targets 50% of group revenue from these products by 2035.The company's Velo nicotine pouch brand continues expanding globally, with recent regulatory approvals in key markets supporting distribution growth. In Kenya, BAT resumed Velo sales in July 2025 following regulatory clarity, projecting the product will contribute 15-25% of revenue in the medium term as the company transitions its portfolio toward non-combustible alternatives.Turning Point Brands (NYSE: TPB) announced fourth quarter and full-year 2025 results, with Modern Oral segment net sales increasing 266% to $41.3 million in Q4, accounting for 34% of total company net sales compared to 12% in the prior year. Total consolidated net sales increased 29.2% to $121.0 million for the quarter, while full-year 2025 net sales rose 28.4% to $463.1 million driven by triple-digit growth in Modern Oral sales."We are excited by the growth of the modern oral category and the strong performance of our FRE and ALP brands," said Graham Purdy, President and CEO of Turning Point Brands. "We are well positioned to achieve double-digit share of the category over time, while our legacy brands continue to generate durable cash flows that provide strong funding for investment in future growth."For 2026, the company expects Modern Oral gross revenue of $220-$240 million and net revenue of $180-$190 million. Fourth quarter adjusted EBITDA increased 14% to $30.0 million, with Turning Point ending the quarter with total liquidity of $290.1 million and plans to expand distribution for its ALP brand into brick-and-mortar retail in Q2 2026.Keurig Dr Pepper (NASDAQ: KDP) recently announced a 2026 lineup of more than 35 new beverage varieties across its carbonated soft drinks, teas, waters, energy, and juice portfolios, building on 2025 innovations that included the top CSD launch of the year. The company is entering 2026 with flavor leadership positioning, offering all new CSD innovations in both regular and zero-sugar options as zero-sugar beverages drive 6x more dollar growth than regular varieties."Consumers want beverages that fit every need throughout their day, and our 2026 lineup does exactly that while offering even more ways to enjoy the brands they love," said Katie Webb, VP of Innovation at Keurig Dr Pepper. "Our State of Beverages 2025 Trend Report uncovered that 44% of Americans, and an impressive 72% of Gen Z, try new beverages each month, underscoring the tremendous opportunity for flavor exploration and fan-driven innovation."The innovation slate includes the return of fan-favorite Dr Pepper Creamy Coconut in April, new Canada Dry Fruit Splash Strawberry rolling out nationally, and expanded energy offerings across GHOST, C4, and Bloom brands. Keurig Dr Pepper reported full-year 2025 net sales of $10.4 billion with 11.9% growth, while targeting 2026 net sales of $25.9-$26.4 billion with low-double-digit adjusted EPS growth.Article Source: https://usanewsgroup.com/2025/12/19/what-comes-after-cigarettes-vapes-and-energy-drinks/CONTACT:USANEWSGROUPinfo @acblanke1DISCLAIMER: Nothing in this publication should be considered as personalized financial advice. We are not licensed under securities laws to address your particular financial situation. No communication by our employees to you should be deemed as personalized financial advice. Please consult a licensed financial advisor before making any investment decision. This is a paid advertisement and is neither an offer nor recommendation to buy or sell any security. We hold no investment licenses and are thus neither licensed nor qualified to provide investment advice. The content in this report or email is not provided to any individual with a view toward their individual circumstances. USANewsGroup.com is a wholly-owned subsidiary of Market IQ Media Group, Inc. ("MIQ"). "). This article is being distributed for Maynard Communications ("MAY"), who has been paid a fee for an advertising campaign. MIQ has not been paid a fee for Doseology Sciences. Inc. advertising or digital media, but expects to be paid a fee from ("MAY"). There may be 3rd parties who may have shares of Doseology Sciences Inc., and may liquidate their shares which could have a negative effect on the price of the stock. This compensation constitutes a conflict of interest as to our ability to remain objective in our communication regarding the profiled company. Because of this conflict, individuals are strongly encouraged to not use this publication as the basis for any investment decision. The owner/operator of MIQ own shares of Doseology Sciences Inc., which were purchased as a part of a private placement. We also expect further compensation as an ongoing digital media effort to increase visibility for the company, no further notice will be given, but let this disclaimer serve as notice that all material, including this article, which is disseminated by MIQ has been approved by Doseology Sciences Inc.; this is a paid advertisement, we currently own shares of Doseology Sciences Inc. and will buy and sell shares of the company in the open market, or through private placements, and/or other investment vehicles. While all information is believed to be reliable, it is not guaranteed by us to be accurate. Individuals should assume that all information contained in our newsletter is not trustworthy unless verified by their own independent research. Also, because events and circumstances frequently do not occur as expected, there will likely be differences between any predictions and actual results. Always consult a licensed investment professional before making any investment decision. Be extremely careful, investing in securities carries a high degree of risk; you may likely lose some or all of the investment.SOURCES:https://www.grandviewresearch.com/press-release/global-nicotine-pouches-markethttps://www.openpr.com/news/4408369/functional-beverage-market-forecast-2026-2036-globalhttps://www.zionmarketresearch.com/report/functional-drinks-marketLogo - https://mma.prnewswire.com/media/2838876/5836617/USA_News_Group_Logo.jpg



View original content to download multimedia:https://www.prnewswire.com/news-releases/better-for-you-stimulant-formats-gain-scale-as-consumer-demand-reshapes-delivery-landscape-302704191.html

Original: Better-for-You Stimulant Formats Gain Scale as Consumer Demand Reshapes Delivery Landscape

Celsius shares jump after strong fourth-quarter revenue beat driven by acquisitionsFebruary 26, 2026 8:16 AM
IH Market News
Celsius Holdings Inc. (NASDAQ:CELH) saw its shares surge in premarket trading after reporting fourth-quarter results that topped Wall Street expectations, supported by rapid revenue growth following recent acquisitions.The company posted adjusted earnings per share of $0.26, exceeding analyst forecasts of $0.19 by $0.07. Quarterly revenue climbed 117% year over year to $721.6 million, ahead of the consensus estimate of $639.14 million and sharply higher than $332.2 million recorded in the same period last year.Shares rose 17.8% following the earnings release.



Acquisitions fuel growth momentum



Revenue expansion was largely driven by contributions from newly acquired brands Alani Nu and Rockstar Energy, which added $370.0 million and $45.0 million in sales respectively during the quarter.Meanwhile, revenue from the core CELSIUS brand declined about 8% year over year, which the company attributed to temporary timing effects related to integration activities. Management said shipment schedules and promotional timing created short-term mismatches that do not reflect underlying consumer demand trends.“2025 was a defining year for Celsius Holdings as we delivered record full-year revenue of $2.5 billion, underscoring the power of our brands and the strength of our growth model,” said John Fieldly, Chairman and CEO.



Full-year performance strengthens



For full-year 2025, Celsius reported total revenue of $2.52 billion, representing an 86% increase from $1.36 billion in 2024. Adjusted diluted earnings per share rose to $1.34, compared with $0.70 in the prior year.Fourth-quarter gross profit margin came in at 47.4%, down from 50.2% a year earlier, reflecting integration-related expenses and higher product costs linked to tariffs. The company expects profitability to improve through 2026 as integration efforts conclude, with gross margins projected to return to levels in the low-50% range.Retail sales across tracked U.S. channels increased 24.4% during the 13-week period ended December 28, 2025, with Celsius maintaining roughly a 20% dollar share of the U.S. energy drink category.Celsius Holdings stock price

Original: Celsius shares jump after strong fourth-quarter revenue beat driven by acquisitions

Celsius Holdings Announces CAGNY Conference Participation and Fourth Quarter and Full-Year 2025 Earnings Release DateFebruary 12, 2026 4:05 PM
Business Wire
Executives will present at the Consumer Analyst Group of New York (CAGNY) Conference on Feb. 19, 2026


Company will release its fourth quarter and full-year 2025 financial results followed by an investor conference call on Feb. 26, 2026


Celsius Holdings, Inc. (Nasdaq: CELH) (the “Company”) announced today that John Fieldly, Chairman and CEO, Eric Hanson, President and Chief Operating Officer, and Kyle Watson, Chief Brand Officer, will present at the Consumer Analyst Group of New York (CAGNY) Conference at 5 p.m. ET on Thursday, Feb. 19, 2026. A live webcast of the presentation will be available on the Company’s investor relations website at https://ir.celsiusholdingsinc.com.


The Company also announced that it will release its fourth quarter and full-year 2025 financial results before market open on Thursday, Feb. 26, 2026. Following the release, management will host a conference call and webcast at 8 a.m. ET to discuss the results. A live webcast, replay and transcript will be available on the Company’s investor relations website at https://ir.celsiusholdingsinc.com. Materials will be posted within 24 hours after the call.


As disclosed in our Annual Report on Form 10-K filed with the Securities and Exchange Commission (the “SEC”) on March 3, 2025, we use our website and webcasts as means of disclosing material information to the public in a broad, non-exclusionary manner, including for purposes of the SEC’s Regulation Fair Disclosure (Reg FD). Attendees are reminded to join the webcasts before the planned start times to ensure a good connection and to allow for time to complete the free registration. We intend to make replays of the webcasts noted above available on our website for at least 90 days after the original conference dates.


About Celsius Holdings, Inc.


Celsius Holdings, Inc. (Nasdaq: CELH) is a functional beverage company and the owner of energy drink brand CELSIUS®, hydration brand CELSIUS HYDRATIONTM, health and wellness brand Alani Nu® and Rockstar Energy®. Born in fitness and pioneering the rapidly growing, better-for-you, functional beverage category, the company creates and markets leading functional beverage products. For more information, please visit www.celsiusholdingsinc.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260212189225/en/
Paul Wiseman

Investors: investorrelations@celsius.com

Press: press@celsius.com


Original: Celsius Holdings Announces CAGNY Conference Participation and Fourth Quarter and Full-Year 2025 Earnings Release Date

Drinking Celsius going over old posts.

Seems the market already forgot about the recall no biggy.

~bought 3/21 $75 calls @.10c maybe CELH is trading at or above MA (200) $41.58 on Monday

~sold my 3/21 $60 calls @.13c :)

~I heard Celh has 25% short interest 

~right on! 

Bought 3/21 $30 call yesterday at 0.90

~bought 3/21 $60 calls today @.06c 

CELH $26.00

this is a piece of sht

ill DEFINITELY be selling after market if this ever closes at 26.50 or less. otherwise, just hold

can you tell me what FIre side chat is?

does anyone here think there will be a short squeeze soon on this stock???

i agree. all that bullshit class action suits are there cause the funds are trying to get cheap shares. lol it aint workin CELH

the PRs are so dumb. those institutions are BEGGING to get cheap shares by trying to PR every hour about this class action suit. its funny. begging. guess what. it aint workin. CELH

The Fire Side Chat went EXCELLENT! Very positive update on the Pepsi Inventory issues, C-Store Sales picking up, especially in early 2025. Amazon is increasing nicely and International is also doing GREAT! Don't miss out on the Short Squeeze that is just starting. We are only up 1.60% and will go ballistic soon!!!

Check out the StockTwits board on CELH and see why this latest SNAFUBAR is only temporary and Celsius will regain its mega-growth in early 2025!

great product, i dont see how its investor friendly

I'm not real familiar with CELH, but I......

knew about the drop in sales.

I'll check out the Twit.

Looking at a bottom play.

It was because of the Pepsi Inventory SNAFUBAR. The $CELH Revenue is recognized when Pepsi $PEP takes the product in their warehouses. They were ordering like crazy and then slammed on the brakes, causing a sudden drop. They are burning through the glut of inventory and will be ordering again early next year. This whole thing seems so suspicious, especially for Pepsi, who has been doing this for decades. Maybe a DEI hire? LOL!

I’ve been using StockTwits board now.

Much more info and traffic than this tired old board.

I asked myself that 5 minutes after......

I made the post.

I was really trying to memorialize the comments and look at it later.

There has been a distribution of his holdings.

https://www.sec.gov/Archives/edgar/data/1341766/000182912624000935/celsiusholdings_sc13g.htm

And Dean sold over 7.2MM per a May filing, if I am understanding this correctly.

https://www.sec.gov/Archives/edgar/data/1341766/000182912624003873/xslF345X05/ownership.xml

Still trying to get my head around it, but busy too. The drop from the 52 week high seems really odd.

If they are selling, where’s the SEC filings?

Interesting comments from today’s call……..

at Carnivore Trading that just ended. I think there is something to consider here. This is not investment advice.

Carl Desantis was an investor in CELH that died last year. He was a billionaire.

Dutch, who regularly appears on Liz Clamen on Fox Business thinks the continued drop in the share price might be because his estate is selling off his holdings.

Dutch thinks that if that is why the huge drop has occurred, there could be an entry point coming.

GL

it gets better and better everyday drink your Celsius everyday. $$$$$$ after the split we r looking at $270 a share lol. I still have a bunch left to sell.....$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$ Thank you John and the crew you have done a great job.$$$$$

CELH new 52 week hi

My new Bently license plate is CELH thank you John and the rest of the gang.
Im starting to cash in those options and they are JUICY. Have a great day and drink 1 Celsius a day just what the good doctor ordered lol..
.20 to over 86.00$$$$$$ after the split lol

CELH new 52 week high

Good deal

CELSIUS® Expands to Canada, United Kingdom and Ireland

https://finance.yahoo.com/news/celsius-expands-canada-united-kingdom-110000208.html

Checked out my local grocery chain (HEB) online, and they offer a bunch of Celsius products, but all of the 12 packs were sold out. I then went to other stores within the chain, and those too were sold out. I figured it must be with the individual chain, or possibly even the package itself being discontinued. Then I checked Amazon's site, and guess who has the #1 selling product under their grocery chain, and which product in general. Celsius 12 packs are their #1 seller.

BOA just released a downgrade of the stock, along with a PT of around $65, which still represented a solid upside to the stock, and yet the stock cratered as its loaded with short sellers looking for a cheaper price point. I ended up buying back into CELH on Friday's steep dip for a reasonable amount of shares, and will continue adding on any further dips, especially below the $50 mark. Its clear that this company and its products are a real winner, and that this BOA analyst doesn't have a clue what they're talking about.

I’m not a conspiracy theorist, but with the run up today, Stocktwits, where I now post is down. Even Yahoo CELH board hasn’t updated in 6 hours! Also, fintel.io, which I use to monitor Short activity cannot connect to the FTP server they use to pull the 30 minute delayed real-time Available Short Shares numbers.

WTF is going on?

Are the Short “biggies” that powerful?

Billions of $$$'s on the line!

Maybe they are reaching out to muffle the SQUEEZE that is finally happening???


Go CELH!!!

Yeah my bad.... Misspoke! hahahahaha

Not a “reverse” split. Was a forward 3-for-1 split.

I called this Reverse Split on August 10th. Give it some time. The big boys will churn for a while in order to gain volume. Buy while they do and eventually will run. If you want references, AAPL is the Best one we have been through that acted just like this one.....

Very surprised there’s no reaction on the 3 for 1 split.

Looks to want to fill this gap... Would be a very strong move if does....