Brightcove Appoints New CMO and CRO, Creates COO Position
2023年12月19日 - 10:30PM
ビジネスワイヤ(英語)
Industry veterans Kathy Klingler and Jim Norton
join as CMO and CRO, David Beck elevated to newly created COO role
in Executive Team build-out
Brightcove (NASDAQ: BCOV), the world’s most trusted streaming
technology company, today announced two additions and a newly
formed role to its executive leadership team. Kathy Klingler has
been appointed Chief Marketing Officer (CMO), and Jim Norton as
Chief Revenue Officer (CRO), effective January 8, 2024.
Additionally, Brightcove’s current Chief Strategy and Corporate
Development Officer, David Beck, is taking on an expanded role as
Chief Operating Officer (COO).
“With the addition of Kathy and Jim and the evolution of David’s
role, our world-class executive leadership team is poised to
continue to deliver for our global customer base and drive
innovation across our business,” said Brightcove CEO Marc
DeBevoise. “Each of them brings an invaluable skill set from across
the media, enterprise, and SaaS industries that will play a key
role in our continued growth and further establish Brightcove as
the world's most trusted streaming technology company.”
As CMO, Klingler will be responsible for developing and
executing a global marketing strategy that leverages data,
insights, creativity, and connectivity to drive growth, boost brand
awareness, increase customer acquisition, and expand customer
loyalty. She brings a record of global success to Brightcove,
having previously held senior marketing leadership roles at large
enterprise organizations in varying sectors, including Blue Cross
Blue Shield of MA, Santander Bank, KPMG, Fidelity Investments, John
Hancock, Kaplan Higher Education, and cybersecurity software
company Rapid7. She will report directly to Brightcove CEO Marc
DeBevoise.
“I am thrilled to join Brightcove to continue its unparalleled
leadership in the streaming technology space,” said Klingler.
“Throughout my career, I’ve prioritized crafting compelling
strategies that connect with people and drive tangible results. I
look forward to advancing that work with my new colleagues as we
chart our company’s promising future.”
As the CRO, Norton will be responsible for Brightcove’s revenue
organization, including managing global sales and customer success
and driving and executing the company’s go-to-market strategy.
Norton brings over 20 years of sales leadership experience in
media, advertising, SaaS, and marketing technology at leading
companies such as Condé Nast, AOL/Verizon, Google, Tribune
Broadcasting, and Flowcode. He will report directly to
DeBevoise.
“Throughout my career, I’ve had the opportunity to work across
various verticals and sectors on a global scale. Brightcove
represents the perfect intersection of all that I have been working
towards, and I can't think of a better fit,” said Norton. “I’m
enthusiastic about joining this exceptional leadership team and
leveraging our heritage as the world’s most trusted streaming
company as we grow global sales and revenue generation.”
David Beck has served as Chief Strategy and Corporate
Development Officer and interim CMO. In addition to his current
role, he has assumed new and expanded responsibilities as COO. As
the Chief Operating Officer, Beck’s responsibilities include
corporate development and strategy, technology and channel
partnerships, data engineering, strategy and analytics, revenue and
marketing operations, and ad monetization. He will be focused on
advancing the execution of Brightcove’s strategy, driving
operational excellence, fostering greater cross-functional
collaboration throughout the organization, and leading growth and
operational transformation initiatives.
For more information, visit Brightcove.com.
About Brightcove, Inc.
Brightcove creates the world’s most reliable, scalable, and
secure streaming technology solutions to build a greater connection
between companies and their audiences, no matter where they are or
on which devices they consume content. In more than 60 countries,
Brightcove’s intelligent video platform enables businesses to sell
to customers more effectively, media leaders to stream and monetize
content more reliably, and every organization to communicate with
team members more powerfully. With two Technology and Engineering
Emmy® Awards for innovation, uptime that consistently leads the
industry, and unmatched scalability, we continuously push the
boundaries of what video can do. Follow on LinkedIn, Twitter,
Facebook, Instagram and YouTube. Visit Brightcove.com.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20231219310496/en/
Media Contact: Joseph J. Nuñez jnunez@brightcove.com
Brightcove (NASDAQ:BCOV)
過去 株価チャート
から 4 2024 まで 5 2024
Brightcove (NASDAQ:BCOV)
過去 株価チャート
から 5 2023 まで 5 2024