Paysafe Diversifies US iGaming Presence with Multi-State Betr Partnership
2023年7月17日 - 5:00PM
ビジネスワイヤ(英語)
Payments platform now powering play safely for
boxer Jake Paul’s innovative micro-betting mobile sportsbook Betr
in Ohio and Massachusetts
Paysafe (NYSE: PSFE), a leading payments platform, today
announced a new partnership with Betr, the micro-betting app from
American professional boxer and social media influencer Jake Paul
that is disrupting the U.S. sports-betting space. The first phase
of a multi-state deal sees Paysafe enable Betr’s customers in Ohio
and Massachusetts to seamlessly fund micro-bets and traditional
wagers using their debit card.
The new partnership strengthens Paysafe’s presence in the U.S.
iGaming space, with the company already supporting multiple
operators in Ohio since the market’s launch in January 2023 as well
as Massachusetts, which went live in March 2023, alongside 25 other
American states or jurisdictions. As the world’s first
micro-betting app, Betr allows players in Paul’s native Ohio and
the Bay State to wager on the outcomes of every single moment of a
sporting event, serving to diversify the sports-betting products
available to Americans – as well as the range of operators
supported by Paysafe.
Now, when Ohio and Massachusetts players want to make a
micro-bet or a standard sports-bet with the Betr iOS or Android
apps on their smart phone or tablet, they can securely deposit into
their account using their debit card, with all transactions
processed in seconds by Paysafe’s own best-in-class payment
gateway.
Betr’s connectivity to the Paysafe platform will allow the
operator to access the payment provider’s complete range of
alternative payment methods (APMs), including its digital wallet
and eCash solutions. The partnership is expected to extend into
additional U.S. states, as Betr launches in new gaming
jurisdictions.
Zak Cutler, President of Global Gaming at Paysafe, said: “We’re
proud to partner with Betr, which shares Paysafe’s own dedication
to product innovation and driving the broader evolution of the U.S.
sports-betting space. We look forward to supporting the growth of
Betr in Ohio and Massachusetts as well as future states by
providing the operator and its customers on-the-go with an
unparalleled payment experience that befits the impressive UX of
the Betr app.”
Joey Levy, Founder and CEO at Betr, commented: "We are excited
to announce our partnership with Paysafe and are looking forward to
working with them as we continue scaling the Betr business. They
are reliable, experienced, and share our perspective that we are
just scratching the surface of product innovation in the regulated
real-money gaming industry."
About Paysafe
Paysafe Limited (“Paysafe”) (NYSE: PSFE) (PSFE.WS) is a leading
payments platform with an extensive track record of serving
merchants and consumers in the global entertainment sectors. Its
core purpose is to enable businesses and consumers to connect and
transact seamlessly through industry-leading capabilities in
payment processing, digital wallet, and online cash solutions. With
25 years of online payment experience, an annualized transactional
volume of over $130 billion in 2022, and approximately 3,300
employees located in 12+ countries, Paysafe connects businesses and
consumers across more than 250 payment types in over 40 currencies
around the world. Delivered through an integrated platform, Paysafe
solutions are geared toward mobile-initiated transactions,
real-time analytics and the convergence between brick-and-mortar
and online payments. Further information is available at
www.paysafe.com.
About Paysafe iGaming
Paysafe brings over two decades of specialized payments
experience supporting the global iGaming and sports-betting sectors
and provides operators with a comprehensive suite of traditional
and alternative payment methods through a single, streamlined API
integration. Paysafe is also a leader in digital and affiliate
marketing technology and services for iGaming operators through its
Income Access business unit.
Since the opening-up of the U.S. iGaming market in May 2018,
Paysafe has consistently stated its ambitions to be the payments
leader in the fast-growing sector, building on its leadership in
Canada and Europe. As of July 17th, 2023, the company supports 75%
of operators in the country with payments or marketing solutions
across 27 jurisdictions. In Canada, Paysafe also has a leading
position and partners with the majority of regulated iLottery and
gaming brands.
About Betr
Founded in 2022 by Joey Levy and Jake Paul, Betr is a leading
sports betting and sports media company through Betr Gaming and
Betr Media, respectively. Betr Gaming is an online sports betting
and gaming business focused on a unique product experience with a
simplified UI/UX that is catered to the casual sports fan, enabling
Betr to capture more of the underpenetrated online gaming
addressable market. Betr Gaming began with a microbetting-only
online sports betting (OSB) product, allowing users to bet on
individual plays and events – such as pass or rush on the next play
in football or the outcome of the next pitch in baseball, and is
expanding its OSB product offering to include additional markets
with full sportsbook capabilities, as well as planning to expand
into other real money gaming verticals. Betr Media is the fastest
growing sports betting media brand in the United States that has
grown to over 1.4 million followers, 1.3 billion impressions, and
70 million engagements across its social channels since publicly
launching in August 2022. Betr is creating a unique flywheel by
investing in content creators to drive brand awareness and
affinity, which drives more audience and engagement with the Betr
brand, allowing Betr to monetize its user base through a suite of
gaming products and enabling further investment in content and
brand affinity.
For more information on Betr, visit betr.app or follow @betr on
TikTok, Instagram, and Twitter. To learn more about responsible
play, please visit betr.app/responsibility.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20230717718864/en/
For further information about Paysafe: The Paysafe Press Office
via PR@Paysafe.com
For further information about Betr: Betr Media Contact via
contact@betr.app
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