Research & Markets: Indonesia Mobile Services Market in 2010 with an Assessment & Forecast of the Mobile VAS, Application & C...
2011年1月6日 - 4:27AM
ビジネスワイヤ(英語)
Research and Markets
(http://www.researchandmarkets.com/research/583a59/indonesia_mobile_s)
has announced the addition of the "Indonesia Mobile Services Market
in 2010 with an Assessment and Forecast of the Mobile VAS,
Application and Content Market to 2015" report to their
offering.
Indonesian consumers are keenly embracing mobile applications,
with email, social networking, and music being the killer apps of
2010. Our forecast for the Indonesian market shows good upside,
with revenue for mobile VAS and applications expected to surpass US
$300 million in 2014.
This market research provides an in-depth look at the growth
segments of the mobile services business in Indonesia. It outlines
how Indonesia's mobile operators, application and content providers
are positioning themselves to compete in Indonesia's mobile
services market. This report reviews opportunities, strengths,
weaknesses and risks of this emerging market of over 240 million
people. Over 1,000 Indonesian consumers were sampled to understand
their thinking and desires for mobile services, as well as mobile
content and applications.
This report covers the following topics of the mobile
communications market in Indonesia:
- Commercial, technical and social issues relating to mobile VAS
market in Indonesia
- Consumers content desires for mobile applications and
services
- Mobile subscribers, penetration and ARPU
- Number of Subscribers and expected revenues from data services
with CDMA EV-DO
- Mobile VAS business model and value chain in Indonesia
- Market Share and mobile application growth strategy of the
leading Mobile Service Providers
- Consumer's buying patterns for mobile content and
applications
Some of the questions answered in this report:
- What is the size of the market for mobile apps and mobile value
added services in Indonesia?
- What opportunities and risks are there in the Indonesia mobile
services and mobile content market?
- Which mobile applications genres are the most popular?
- How do consumers learn of and buy new mobile content such as
ringtones, music, games, wallpaper, etc.?
- Where do consumers source their mobile content and
applications? How pervasive is side-loading of applications?
- What are the mobile VAS and application growth strategies of
Indosat, XL, Telkomsel, Bakrie Telecom and other SPs?
- How compelling is the CDMA EV-DO service sector in
Indonesia?
- Is there a Mobile App Store model that will work in
Indonesia?
Key Topics Covered:
- 1. Introduction
- 2. Executive Summary and Market Forecast
- 3. GSM Mobile Service Provider Growth Strategies
- 4. CDMA Mobile Service Provider Growth Strategies
- 5. The Mobile Content and Application Business in
Indonesia
Companies Mentioned:
- Telekomunikasi Seluler (Telkomsel)
- Indonesian Satellite Corporation - Excelcom
- Natrindo Telepon Seluler
- Lippo Telecom
- Hutchison
- Mobile-8
- BakrieTel
- TelkomFlexi
- Indosats StarOne
- Smart Telecom
For more information visit
http://www.researchandmarkets.com/research/583a59/indonesia_mobile_s.