TOKYO, Oct. 3, 2024 /PRNewswire/ -- Casio Computer Co.,
Ltd. announced today the release of the GMD-S5610IT, a new addition
to the G-SHOCK brand of shock-resistant watches. This second
collaboration between G-SHOCK and brand ambassador ITZY is
available in five different models.
Since its February 2019
debut, ITZY has enjoyed tremendous support from a global
fanbase, particularly in Asian countries. In February 2023, Casio signed the group as G-SHOCK
brand ambassador, recognizing the phenomenal match between ITZY's
powerful songs and performances and the G-SHOCK core identity of
toughness.
This second collaboration between G-SHOCK and ITZY, the new
GMD-S5610IT, is offered in a colorful selection of vibrant hues
evoking the individual personalities of the ITZY members, who each
captivate fans with their unique style. The watch is based on the
GMD-S5610, a slimmer, more compact take on the 5600 Style, which
inherits the iconic form of the original G-SHOCK.
When the LED backlight is illuminated, an arrangement of
hand-drawn hearts appears on the LCD, recalling the "crown pose"
ITZY members make at song endings. Five stars are printed with
mirror ink at the top of the face, expressing the way the five
members shine on the world stage with a brightness all their own.
Additional design features incorporating the ITZY worldview include
engravings of each of the members' signatures on the case back and
a die-cut star on the band loop matching the stars at the top of
the watch face.
The watches come in special packaging featuring the ITZY and
G-SHOCK logos. The outer box is printed with each of the members'
signatures. A set of 50 original stickers is also included,
featuring illustrations specially drawn by ITZY members.
This new lineup of five special watches bursts with the
powerful, energetic charm of the global sensation that is ITZY.
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