GOTHENBURG, Sweden, June 17,
2024 /PRNewswire/ -- Zinzino, has today signed a
letter of intent with the shareholders of the North American direct
selling company Zurvita Inc. "Zurvita or the Company" to acquire
100% of the shares in the Company. This is another strategically
important step in Zinzino's growth plans focused on improving
personal health and wellness on a global scale with innovative
biotechnology and a groundbreaking product portfolio marketed
through direct sales.
Zurvita is a direct selling health company with operations in
the United States, Canada and Mexico. The brand portfolio offers a range of
innovative health and wellness products.
The business has total annual sales of approximately
USD 30 million with good gross
margins. The collaboration with Zinzino is expected to add growth
through the synergies that arise in the joint networks, combined
with Zinzino's test-based product concept. The profitability of the
Company will thus be able to develop well by utilizing Zinzino's
existing technical platform and organization.
According to the letter of intent, Zinzino will pay a fixed
debt-regulated purchase price of USD 16.5
million at closing, of which USD 5
million is in newly issued Zinzino shares. In addition, up
to USD 0.5 million in earn-outs will
be paid based on future sales development. Zinzino is financing the
acquisition with its own cash flow and existing liquidity. Zinzino
intends to sign a final acquisition agreement during the third
quarter of 2024 after completion of due diligence.
A visionary mindset, tech first perspective, test-based diet
with cellular level nutrition as well as a strong position to
capitalize on current trends will shape the foundation of the new
partnership. Following the acquisitions of VMA Life in 2020,
Enhanzz in 2022, the strategic partnership with ACN and the
recently completed asset acquisition of Xelliss, Zinzino has been
looking for further strong investments to maintain its sustainable,
profitable growth, strengthen its distribution power, expand into
new markets and leverage the product portfolio in new consumer
areas.
- "Personalized advice and tailored solutions are the future,
and not just in health and wellness," said Dag Bergheim Pettersen, CEO of Zinzino and
Jay Shafer, CEO and co-founder of
Zurvita. "Together, we have years of combined industry experience
and everything it takes to drive the modern, personalized shopping
experience through direct sales.
For more information:
Dag Bergheim Pettersen CEO Zinzino +47 (0) 932 25 700,
dag@zinzino.com
Fredrik Nielsen CFO Zinzino +46 707 900 174, email:
fredrik.nielsen@zinzino.com
Pictures for publication free of charge:
marketing@zinzino.com
Certified Adviser: Carnegie Investment Bank AB
(publ)
Zinzino AB (publ) is obliged to publish this information in
compliance with current EU regulations governing market abuse. The
information was provided by the above contact person for
publication at 11:00 on the 17th of June, 2024.
This information was brought to you by Cision
http://news.cision.com.
https://news.cision.com/zinzino/r/zinzino-ab--publ--letter-of-intent-to-acquire-zurvita-increases-distribution-power-in-north-america,c4001949
The following files are available for download:
https://mb.cision.com/Public/10976/4001949/bc8390106791654d.pdf
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Press Release Zinzino
Zurvita
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