Original murals by five local artists to be
unveiled at select Blink locations in Manhattan, Brooklyn, the Bronx, and Queens
NEW
YORK, May 21, 2024 /PRNewswire/ -- Blink
Fitness, the affordable fitness brand known for its commitment to
an all-inclusive and inviting environment, announced today that it
has engaged five NYC-area artists for original mural installations
at select Blink locations across the boroughs. Reinforcing the
brand's commitment to community and cultural enrichment, as the
"gym for every body," the unique hand-painted works aspire to
celebrate diversity and foster a deepened sense of belonging among
its members.
Partnering with NYC-area artists who could best reflect the rich
history of the people and communities it serves, Blink's new
artworks are being installed at the following locations:
- Blink Astoria - artwork by
Bianca Romero,
- Blink Gates - artwork by Danielle
Mastrion,
- Blink Noho - artwork by Jedidiah
Dore,
- Blink Riverdale - artwork by
Vincent Ballentine, and
- Blink 125th - artwork by FUNQEST.
The vibrant murals aim to showcase the rich tapestry of cultures
and identities that define Blink's diverse membership base. Each
artist was asked to bring the "Blink Boldly" mission to life, in
particular the sentiments that: In every rep, every smile, and
every heartbeat, Blink is your local neighborhood gym where
strength, diversity, and empowerment converge. We lift each other
to new heights, unite our cultures, share fun times, and celebrate
our journey of self-discovery and fitness triumph.
"Mural art has the power to transcend boundaries, unite
communities, and celebrate the unique spirit of a place," said
Guy Harkless, President at Blink
Fitness. "By showcasing the work of local artists, we aim to honor
the heritage, traditions, and stories of our members, creating an
environment that more deeply connects Blink with the people and
neighborhoods that we serve. We hope these original works will
amplify diverse voices, spark dialogue, and inspire a sense of
wonder and possibility."
Through this initiative, Blink aims to:
- Foster Community within Its Gyms: The hand-painted murals will
offer communal hubs where members can gather, share their stories,
nurture authentic connections, and build relationships beyond the
gym floor.
- Promote Cultural Heritage: By highlighting local artists, Blink
celebrates the cultural richness and diversity of its members,
fostering an inclusive environment where everyone feels represented
and respected.
- Support Local Talent: By commissioning local artists, Blink
invests in the creative economy of its communities, providing
opportunities for area talents to showcase their work and
contribute to the cultural vibrancy of the neighborhood.
For more information about Blink Fitness and its community
initiatives, please visit Blink Fitness.
Connect with Blink:
Instagram: @BlinkFitness
Facebook: BlinkFitness
TikTok: @BlinkFitness
About Blink Fitness
Blink Fitness - a premium and
affordable fitness brand known for its commitment to an
all-inclusive environment - is the gym for "every body" who wants
to feel their best and improve their life through fitness. Blink
provides a super-friendly and squeaky-clean experience with more
than 100 locations throughout New
York, New Jersey,
Pennsylvania, California, Illinois, Massachusetts, and Texas. Blink has been ranked on the Inc. 5000
list four times, was recognized as one of the top health clubs by
Club Industry, and has been acknowledged for its affordability on
"best gym" lists by Men's Health, Sports Illustrated, Time Out New
York, Byrdie, and Forbes Health.
Holly Thomas
holly.thomas@chameleon.co
917-543-5673
View original content to download
multimedia:https://www.prnewswire.com/news-releases/blink-fitness-supports-communities-with-new-mural-installations-featuring-local-nyc-artists-302151298.html
SOURCE BLINK FITNESS