Combining Qualtrics' leading,
AI-powered Experience Management technology and Bain's proven
methodologies for customer experience transformation enables
companies to accelerate revenue and profit growth by earning deeper
customer loyalty
SALT
LAKE CITY, May 2, 2024 /PRNewswire/
-- QUALTRICS X4 -- Qualtrics, the leader and
creator of the experience management (XM) category, and Bain &
Company, creators of Net Promoter Score® and Net
Promoter System®, today announced an expanded
go-to-market partnership that integrates Bain's proven customer
experience methodologies with the power of Qualtrics AI to
accelerate customer experience innovation and enable clients to
more effectively measure, manage, and improve customer and employee
experiences.
This expanded partnership will combine Qualtrics' AI-powered
solutions with Bain's expertise advising clients on how to deliver
sustainable, profitable growth by maximizing customer value. This
expansion of the strategic partnership builds on a long track
record of highly successful collaborations to enhance customer
relationships, foster individual and organization-wide learning and
action, and grow the value of a company's customer base. Most
recently, this includes providing access to Bain-exclusive modules
directly in the Qualtrics XM Platform™ to help organizations
achieve more consistent implementation of improvements based on
customer and employee feedback.
Through the expanded partnership, Bain and Qualtrics will enable
organizations to instrument all elements of customer and
employee experience journeys more effectively, and embed learning
and action into the organization's operating rhythms. With
the Bain Net Promoter System® methodologies built into
the Qualtrics platform, organizations can take full advantage of
the system's transformative capabilities to earn sustainable
growth, accelerate innovation, and deliver better experiences at
lower costs.
Together, Bain and Qualtrics will develop AI-powered solutions
that provide frontline employees near real-time feedback and
coaching on nearly 100% of their most significant customer
interactions, accelerating learning and improving job satisfaction.
They will also introduce AI solutions to identify and initiate
interventions designed to deepen relationships with individual
customers, as well as AI tools that will improve the productivity
and effectiveness of CX teams by suggesting systemic improvements
based on customer and employee experience data.
"Deeper customer loyalty and higher NPS are keys to accelerating
revenue and profit growth," said Brad
Anderson, President of Product, UX and Engineering at
Qualtrics. "Qualtrics and Bain are at the forefront helping
organizations across the globe unlock the significant value of
customer experience, and together are uniquely positioned to help
organizations deliver greater impact in today's AI world."
"Bain research has shown that enduring loyalty leaders—companies
that lead their industries in Net Promoter Score® or satisfaction
rankings for three or more years—grow revenues more than twice as
fast as their industry peers. By combining Qualtrics' outstanding
experience analytics software, Bain's customer strategy expertise,
and both firms' extensive AI skills, we will continue to create
innovative delivery approaches to help our clients deliver more
value to their customers, grow the value of their customer base,
and set new standards of customer-centric excellence," said
Rob Markey, a partner at Bain &
Company and a leader in the firm's Customer Strategy &
Marketing practice.
The new partnership will initially address the needs of
organizations in certain customer-centric industries, including
financial services, retail, automotive, and airlines. It will
expand into additional industries in the future.
Learn more about the strategic partnership and contact a
representative here.
About Qualtrics
Qualtrics, the leader and creator of the experience management
category, is a cloud-native software provider that empowers
organizations to deliver exceptional experiences and build deep
relationships with their customers and employees – so they can
understand their greatest friction points, retain and engage top
talent, and deliver the right products and services. Nearly 20,000
organizations around the world use Qualtrics' advanced AI to
listen, understand, and take action. Qualtrics uses its vast
universe of experience data to form the largest database of human
sentiment in the world. Qualtrics is co-headquartered in
Provo, Utah and Seattle. To learn more, please visit
qualtrics.com.
About Bain & Company
Bain & Company is a global consultancy that helps the
world's most ambitious change makers define the future.
Across 65 cities in 40 countries, we work alongside our clients
as one team with a shared ambition to achieve extraordinary
results, outperform the competition, and redefine industries. We
complement our tailored, integrated expertise with a vibrant
ecosystem of digital innovators to deliver better, faster, and more
enduring outcomes. Our 10-year commitment to invest more than
$1 billion in pro bono services
brings our talent, expertise, and insight to organizations tackling
today's urgent challenges in education, racial equity, social
justice, economic development, and the environment. We earned a
platinum rating from EcoVadis, the leading platform for
environmental, social, and ethical performance ratings for global
supply chains, putting us in the top 1% of all companies. Since our
founding in 1973, we have measured our success by the success of
our clients, and we proudly maintain the highest level of client
advocacy in the industry.
Contact: press@qualtrics.com
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SOURCE Qualtrics, LLC