Niu Technologies Announced Retail Sales Price Increase in China
2019年4月11日 - 5:54PM
-- Modest Price Increase in China on Certain
Existing Models--
Niu Technologies (“Niu”, or “the Company”) (NASDAQ: NIU), the
world’s leading provider of smart urban mobility solutions, today
announced an increase in the retail price for certain models in its
N, M and U series sold in China. The increase will range from
RMB 100 to 500, or approximately 1% to 5% per scooter. The
price increase will be effective on April 11, 2019.
Niu Technologies’ CFO Hardy Zhang commented, “Price increases
are a fact of life, but we work very hard to provide a more
engaging and valuable riding experience for our customers.
Models being sold now integrate our latest technology, offering
better battery performance, better ride performance, advanced rider
experience features, and more optimized maintenance regime.
We believe our pricing represents an outstanding value for our
customers, who are interested in reflecting a premium lifestyle in
their daily transportation experience.”
About NIU
As the world’s leading provider of smart urban mobility
solutions, NIU designs, manufactures and sells high-performance
smart e-scooters. NIU has a streamlined product portfolio
consisting of three series, N, M and U that address the needs of
different segments of the modern urban resident, while being united
through a common design language that emphasizes style, freedom and
technology. NIU has adopted an omnichannel retail model,
integrating the offline and online channels, to sell its products
and provide services. For more information, please visit
www.niu.com.
Safe Harbor Statement
This press release contains forward-looking statements. These
statements are made under the “safe harbor” provisions of the U.S.
Private Securities Litigation Reform Act of 1995. These
forward-looking statements can be identified by terminology such as
“will,” “expects,” “anticipates,” “aims,” “future,” “intends,”
“plans,” “believes,” “estimates,” “likely to” and similar
statements. Among other things, the business outlook and quotations
from management in this announcement, as well as NIU’s strategic
and operational plans, contain forward-looking statements. NIU may
also make written or oral forward-looking statements in its
periodic reports to the U.S. Securities and Exchange Commission, in
its annual report to shareholders, in press releases and other
written materials and in oral statements made by its officers,
directors or employees to third parties. Statements that are not
historical facts, including statements about NIU’s beliefs, plans
and expectations, are forward-looking statements. Forward-looking
statements involve inherent risks and uncertainties. A number of
factors could cause actual results to differ materially from those
contained in any forward-looking statement, including but not
limited to the following: NIU’s strategies; NIU’s future business
development, financial condition and results of operations; NIU’s
ability to maintain and enhance its “NIU” brand; its ability to
innovate and successfully launch new products and services; its
ability to maintain and expand its offline distribution network;
its ability to satisfy the mandated safety standards relating to
e-scooters; its ability to secure supply of components and raw
materials used in e-scooters; its ability to manufacture, launch
and sell smart e-scooters meeting customer expectations; its
ability to grow collaboration with operation partners; its ability
to control costs associated with its operations; general economic
and business conditions in China and globally; and assumptions
underlying or related to any of the foregoing. Further information
regarding these and other risks is included in NIU’s filings with
the Securities and Exchange Commission. All information provided in
this press release is as of the date of this press release, and NIU
does not undertake any obligation to update any forward-looking
statement, except as required under applicable law.
Investor Relations Contacts:
NIUInvestor Relations ManagerJason YangE-mail:
ir@niu.com
The Blueshirt Group Gary Dvorchak, CFA E-mail:
gary@blueshirtgroup.comSusie WangE-mail:
susie@blueshirtgroup.com
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