Mazda's Vision Coupe Named 'Most Beautiful Concept Car of the Year' in France
2018年2月1日 - 4:36PM
JCN Newswire (英)
Mazda Motor Corporation has announced that the Mazda Vision
Coupe was named the "Most Beautiful Concept Car of the Year" on
January 30 (local time), at the 33rd Festival Automobile
International held in Paris, France.
The award celebrates the freshest, most creative and most beautiful
concept cars, as chosen by a jury of prominent designers working in
fashion, architecture and other industries. Mazda RX-Vision won the
same honor in 2016, making this a double win for the two concept
models that will guide the design of the next generation of Mazda
cars.
"Vision Coupe uses reflections to express a sense of vitality; the
next step for KODO design," said Ikuo Maeda, Mazda's Managing
Executive Officer in charge of Design and Brand Style. "This car
embodies a delicate Japanese aesthetic, and to be recognized here
in the 'City of Art' two years after RX-VISION was awarded the same
honor is very gratifying. We want to retain our identity as a
Japanese brand as we continue making cars with global appeal."
Revealed in 2017, Vision Coupe is a design vision model for the
next generation of Mazda cars. Featuring a simple and flowing "one
motion" form, it embodies a more mature interpretation of the
KODO-Soul of Motion design language tempered with a Japanese
aesthetic. Taking cues from the Mazda Luce Rotary coupe and other
models that comprise Mazda's design heritage, the styling is
elegant and projects a premium feel.
Vision Coupe is on display with other concept cars at Hotel
national des Invalides from January 31 through February 4 (local
time).
About Mazda
Mazda Motor Corporation (TSE:7261) started manufacturing tools in
1929 and soon branched out into production of trucks for commercial
use. In the early 1960s, Mazda launched its first passenger car
models and began developing rotary engines. Still headquartered in
Hiroshima in western Japan, Mazda today ranks as one of Japan's
leading automakers, and exports cars to the United States and
Europe for over 30 years. For more information, please visit
www.mazda.com
Source: Mazda
Contact:
Corporate Communications Division
Mazda Motor Corporation, Japan
+81-3-3508-5056 [Tokyo]
+81-82-282-5253 [Hiroshima]
mailto: media@mazda.co.jp
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