Rogers Charity Classic Sets New Fundraising Record
2024年12月13日 - 12:00AM
Rogers Charity Classic announced today that the 12th annual
tournament raised a record-breaking $25.4 million to support
children’s charities across Alberta.
The staggering amount surpasses last year’s fundraising total by
more than $6 million and brings the total raised since the
tournament’s inception to $137.7 million.
“We are proud to make a positive impact on more children and
families across Alberta with this record-breaking fundraising
effort in our first year as title partner,” said Tony Staffieri,
President and CEO, Rogers. “We believe in the power of sport to
unite us and make our communities stronger, and it’s an honour to
continue the legacy of the Shaw family.”
“It is special for our entire team to look back on another
record-setting year and realize this spectacular tournament
continues to have a tremendous impact on our youth, which was the
core goal in bringing the event to Calgary,” said Jim Riddell,
Chair, Rogers Charity Classic. “I firmly believe it takes an entire
community to build a successful international event of this
magnitude, so this accomplishment should be celebrated by everyone
– including the more than 1,400 volunteers, our generous corporate
partners, golf fans of this amazing city who came down to Canyon
Meadows this summer, and Canadians from across the country who
chipped in with a donation to a charity of their choice. Together,
our supporters contributed to making a meaningful impact on our
community, and the true champions of our event – the children in
our province.”
Rogers, in its first year of title partnership, kickstarted the
tournament’s 2024 fundraising efforts in May with a $1 million
donation to Rogers Birdies for Kids presented by AltaLink, the
charitable arm of the event supporting thousands of youth across
the province annually in areas that include counselling, sports,
and family support.
The program is integrated into the existing fundraising efforts
of participating charities to help generate new funds, with each of
the 293 charities receiving 100% of all donations collected on
their behalf, plus up to 50% in matched funding provided by the
Rogers Charity Classic.
“In 2015, when we launched our partnership as the presenting
sponsor of Rogers Birdies for Kids, we couldn’t have imagined the
enormous positive impact that this event would have on the lives of
thousands of kids across Alberta,” said Gary Hart, President and
CEO, AltaLink. “We’re incredibly proud to support the almost 300
charities that benefit from the tournament and looking forward to
continuing to build on the tournament’s legacy of
giving.”
Last year, Rogers committed to a five-year deal as
title sponsor of the Rogers Charity Classic, Canada’s only PGA TOUR
Champions tournament, building on its commitment to growing golf in
Canada and building strong communities in Alberta.
About Rogers Communications
Inc. Rogers is Canada’s leading
communications and entertainment company and its shares are
publicly traded on the Toronto Stock Exchange (TSX: RCI.A and
RCI.B) and on the New York Stock Exchange (NYSE: RCI). For more
information, please
visit rogers.com or investors.rogers.com.
About Rogers Charity Classic Rogers
Charity Classic hosts some of greatest names in golf at the Canyon
Meadows Golf and Country Club in Calgary, Alberta each year. The
field consists of stars from the PGA TOUR Champions who compete for
US $2.5 million in a three-round, 54-hole stroke-play tournament.
Led by a philanthropic Patron Group along with title partner Rogers
Communications, the annual PGA TOUR Champions stop in Canada
showcases Calgary to the world through its broadcast on the Golf
Channel. The Tournament has raised more than $130 million since
inception and helps thousands of Alberta youth annually through
support to youth-based charities. For more information, please
visit rogerscharityclassic.com. Follow Rogers Charity Classic at
facebook.com/rogerscharityclassic and on X, formerly
Twitter.
For more information: Rogers
Communications, media@rci.rogers.com, 1-844-226-1338 Rogers
Charity Classic, chris@rogerscharityclassic.com,
403-620-8731
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/a3039f85-58f3-47b0-ba1d-2a19c8482660