DALLAS, Oct. 10, 2011 /PRNewswire/ -- PBS Holding Inc.
(PINKSHEETS: PBHG) announced today that the company has entered
into an agreement with Kaloca Holdings Inc., to acquire majority
interests in Kaloca Holdings Inc.'s wholly owned subsidiary Global
Trading Group Inc.
The purpose for acquisition of Global Trading Group Inc.,
is to enhance the compensation model for distributors in PBS
Holding Inc.'s direct selling company Starfest Direct. GTG
is a new and pre-owned luxury import car dealer that specializes in
a wide range of imports including the sale of Bentley, Rolls Royce,
Ferrari, Lamborghini, Mercedes Benz, BMW, Land
Rover, Porsche and Audi cars. In pursuit of building
the next generation of network marketing companies, Starfest
Direct, as a wholly owned subsidiary of PBS Holding Inc., will now
feature GTG in its Starfest Direct Compensation Plan with new
programs to serve as incentives for lifestyle bonuses,
rewards, and recognition. Starfest Direct Inc is
utilized for its high end Direct Sales Technology Enterprise System
and features De Vie Sun, a new branded Functional
Beverage and Energy Drinks line, "De Vie Sun" (pronounced; davi
sun). The French translation for De Vie Sun is "Healthy
Life", and reflects the company's position to provide high energy
and healthy products to its Networker Marketing , celebrity and
sports fan bases.
In response to its mission to create healthy living, healthy
bodies, healthy finances, and healthy attitudes,
Starfest Direct will eventually add an unprecedented addition
to its catalogs with products from the Global Trading Group,
Inc. and will feature dealerships in Southern California and in Texas at its Corporate Headquarters.
In addition, distributors now will have the
ability to use the Starfest Direct program to earn luxury cars
through lifestyle bonuses in its very aggressive and lucrative
compensation program, which rewards Starfest Direct distributors
based on the sales of its wide array of product lines
featuring De Vie Sun. The current lifestyle bonus section of
the Starfest Direct Compensation Plan will update to reflect all of
the changes associated with the new luxury car program, and details
of the promotion and recognition programs will be announced
later in October.
Starfest Direct is also pleased to announce it's new "Healthy
Rewards" promotion launching October 15,
2011, encouraging Starfest Direct Independent Distributors
to "Drink Healthy and Drive Luxurious". The program features
a luxury BMW740 give-away for performance based team product
sales. The car will be given away free to one lucky
distributor and entries for the free luxury vehicle will be
attained through a point system to be announced in the rules and
regulations of the promotion on October
15. The BMW740 will be awarded in June 2012 at the Starfest Direct Grand Opening
Launch Celebration in Dallas,
Texas to help reinforce Starfest Direct's commitment
to healthy living, healthy bodies, healthy
finances, and healthy attitudes. The "Drink Healthy and
Drive Luxurious" campaign begins October
15. 2011
The company has recently announced the launch of the new "De Vie
Sun" www.deviesun.com functional beverage product line and a
North American road show to promote the product. The management
added industry legends to its corporate board and management
rosters.
About Starfest Direct:
Starfest Direct is a direct sales company featuring an
aggressive compensation component for professional distributors in
network marketing. Using proprietary software and technology,
the Starfest Direct plan features a unique custom binary and
unilevel combination plan with additional lifestyle, team, and
executive bonuses.
About PBS Holding Inc.:
PBS Holding Inc. is a Publicly Trading Company trading on OTC
Markets under the symbol PBHG. The company is focused on growth by
mergers and acquisitions of technology, media, multimedia,
television, Film productions and content development. As a wholly
own subsidiary, Starfest Direct Inc is utilized for its high end
Direct Sales Technology Enterprise System. Starfest Direct is a
virtual product and services catalog system designed to facilitate
sales, membership accounting and maintenance
http://www.starfestdirect.com
Safe Harbor Statement -- This release includes forward-looking
statements within the meaning of Section 27A of the Securities Act
of 1933 and Section 27E of the Securities Act of 1934. Statements
contained in this release that are not historical facts may be
deemed to be forward-looking statements. Investors are cautioned
that forward-looking statements are inherently uncertain. Actual
performance and results may differ materially from that projected
or suggested herein due to certain risks and uncertainties
including, without limitation, ability to obtain financing and
regulatory and shareholder approvals for anticipated actions. Such
statements are based on management's current expectations and are
subject to certain factors, risks and uncertainties that may cause
actual results, events and performance to differ materially from
those referred to or implied by such statements. In addition,
actual or future results may differ materially from those
anticipated depending on a variety of factors, including continued
maintenance of favorable license arrangements, success of market
research identifying new product opportunities, successful
introduction of new products, continued product innovation, sales
and earnings growth, ability to attract and retain key personnel,
and general economic conditions affecting consumer spending.
Readers are cautioned not to place undue reliance on these
forward-looking statements, which speak only as of the date hereof.
PBS Holding Inc., does not intend to update any of the
forward-looking statements after the date of this release to
conform these statements to actual results or to changes in its
expectations, except as may be required by law.
Contact Information: 1-800-687-3709
SOURCE PBS Holding Inc.
