ATLANTA, March 2,
2023 /PRNewswire/ -- Today, The Home Depot® launched a
new Virtual Kids Workshop, an experience in Roblox's Redcliff City
that challenges gamers to play and learn by collecting materials to
build projects. The Home Depot's debut into the metaverse marks its
latest investment in the future of interconnected experiences – all
while introducing a whole new generation of doers to home
improvement and the joy of building.
Virtual Kids Workshops are inspired by The Home Depot's
in-person Kids Workshops, which offer the youngest generation of
DIYers a hands-on learning experience that sparks creativity,
promotes problem solving and encourages social interaction.
"We are taking the Kids Workshops experience to a new level in
the metaverse, inspiring more future doers by meeting them where
they are," said Molly Battin, senior
vice president and chief marketing officer at The Home Depot. "Our
Virtual Kids Workshops offer the familiarity of The Home Depot -- a
weekend trip that many young people already experience with their
families – and combines it with the discovery, problem solving and
fun that Roblox is known for."
To participate in this experience, players will enter Redcliff
City and visit The Home Depot's new metaverse storefront, where
they will be greeted by a virtual store associate complete with an
orange apron. Players will be offered the choice of three projects
to build with varying difficulty levels: a birdhouse (easy), a mini
flower garden (medium) and a small car (hard).
Then, players will embark on a scavenger hunt, collecting
materials from the virtual aisles. Once all materials are
collected, players will assemble their project in the dedicated
Kids Workshops space. Gamers can leave the store with their project
and use it throughout the Redcliff City experience.
For unique codes that can be redeemed in Redcliff City, visit
The Home Depot's in-person Kids Workshops on the first Saturday of
every month, starting at 9 a.m.,
while supplies last starting March 4.
To experience The Home Depot's Virtual Kids Workshop firsthand,
enter Redcliff City on Roblox today.
About The Home Depot
The Home Depot is the world's largest home improvement specialty
retailer. At the end of fiscal year 2022, the company operated a
total of 2,322 retail stores in all 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, 10 Canadian provinces and Mexico. The company employs approximately
475,000 associates. The Home Depot's stock is traded on the New
York Stock Exchange (NYSE: HD) and is included in the Dow Jones
industrial average and Standard & Poor's 500 index. The Home
Depot is #17 on the 2022 Fortune 500.
View original content to download
SOURCE The Home Depot