U.S. independent sellers—most of which are
small and medium-sized businesses—sold more than 4.1 billion
products and averaged more than $230,000 in sales in Amazon’s store
in 2022
Amazon (NASDAQ: AMZN) today released its annual U.S. Small
Business Empowerment Report, detailing how the company’s
investments, innovations, and initiatives on behalf of independent
sellers help small and medium-sized businesses across the country
increase their product sales and create jobs. Today, more than 60%
of sales in Amazon’s store are from independent sellers—most of
which are small and medium-sized businesses—providing a vast
selection of amazing products, competitive prices, and great
convenience for consumers. According to the report, independent
sellers sold more products year over year in Amazon’s store and
broadened their customer reach beyond the U.S. through increased
international export sales. The data signifies the powerful
partnership between U.S. small and medium-sized businesses and
Amazon, as well as the resiliency of entrepreneurs as they continue
to successfully navigate and thrive in a challenging economic
climate.
Amazon’s Small Business Empowerment Report shows that in 2022,
independent sellers in the U.S. sold more than 4.1 billion
products—an average of 7,800 every minute—in Amazon’s store and
exported over 260 million products. Sellers in rural areas,
including parts of Rhode Island, Illinois, Louisiana, West
Virginia, and Wyoming, collectively achieved more than 40%
year-over-year sales growth in Amazon’s store, demonstrating the
opportunity Amazon unlocks for small businesses across the country.
Selling in Amazon’s store has also enabled independent sellers to
create an estimated 1.5 million jobs in the U.S., including jobs
that are responsible for managing, operating, and supporting
sellers’ efforts to sell through Amazon’s store, which continued to
fuel economic opportunities in local communities around the
country.
“Small businesses are the heart of our local communities and the
backbone of the U.S. economy,” said Dharmesh Mehta, vice president
of Worldwide Selling Partner Services at Amazon. “Amazon invests
billions of dollars annually to provide entrepreneurs with a
constantly improving set of valuable tools and resources to help
them gain access to capital, quickly launch in our store, build
their brands, and rapidly scale and reach more customers. Amazon is
committed to the success of small businesses, and we are excited to
continue innovating on their behalf and help them grow into
thriving success stories.”
Amazon offers a wide range of new and improved tools, programs,
and services to help independent sellers get to the next level and
grow their brands. According to the report, brand owners in the
U.S. grew sales over 20% year over year in Amazon’s store.
Matt Slykuis, a resident of San Antonio, Texas, and owner of
Boldly Growing, said: “For small business owners, it used to be you
could have a great idea and work hour after hour, but you still had
to hope you catch a lucky break. However, Amazon has really leveled
the playing field and made success possible to just about anyone
who is willing to put in the effort to learn and bring their
product to market.”
Customers can easily discover products from U.S.-based small
businesses and artisans with the Small Business badge. The badge
helps customers shop while knowing they’re making a real impact on
small businesses—including Black-owned, women-owned, and military
family-owned businesses—and in their local communities. The badge
can be found throughout Amazon’s store and at
amazon.com/supportsmall.
“Ever since small and medium-sized businesses started selling
products in our store 23 years ago, I’ve been impressed by their
passion, creativity, and commitment to customers,” said Doug
Herrington, CEO of Amazon Worldwide Stores. “All these years later,
having met many sellers in person, I remain blown away by their
brand building, agility, and ability to look around corners and
anticipate new product trends. I am proud that hard-working,
diverse, and smart entrepreneurs continue to find success growing
their businesses in Amazon’s store, and I appreciate the immense
value that together, we are able to bring to customers around the
world.”
The most-shopped categories from U.S. independent sellers in
Amazon’s store:
- Health & Personal Care
- Home
- Beauty
- Grocery
- Apparel
The five states with the most independent sellers in Amazon’s
store:
- California
- Florida
- New York
- Texas
- New Jersey
The five states with the most independent sellers per capita in
Amazon’s store:
- Wyoming
- Delaware
- Florida
- Utah
- New Jersey
Top five states with largest percentage growth of independent
sellers:
- Wyoming
- Delaware
- Florida
- Utah
- Texas
The five states and district with the fastest-growing number of
independent sellers in Amazon’s store:
- Alaska
- Washington, D.C.
- Mississippi
- Maine
- Wyoming
To view the full 2023 U.S. Small Business Empowerment Report,
visit https://sellingpartners.aboutamazon.com/.
About Amazon
Amazon is guided by four principles: customer obsession rather
than competitor focus, passion for invention, commitment to
operational excellence, and long-term thinking. Amazon strives to
be Earth’s Most Customer-Centric Company, Earth’s Best Employer,
and Earth’s Safest Place to Work. Customer reviews, 1-Click
shopping, personalized recommendations, Prime, Fulfillment by
Amazon, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire
tablets, Fire TV, Amazon Echo, Alexa, Just Walk Out technology,
Amazon Studios, and The Climate Pledge are some of the things
pioneered by Amazon. For more information, visit amazon.com/about
and follow @AmazonNews.
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Amazon.com (NASDAQ:AMZN)
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Amazon.com (NASDAQ:AMZN)
過去 株価チャート
から 4 2023 まで 4 2024